Social Media and Community Manager

Build a generational brand. Make Farren feel like it's everywhere.

About Farren

We’re an early-stage high growth AI-native startup on a mission to reshape the way people train move and feel. We believe fitness is the ultimate unlock for living well—physically mentally and emotionally. Backed by proven founders and deeply committed to our mission we’re building something bold human and deeply personal. We’re in stealth for now. But we’re moving fast—and building to last.

Description

At Farren we're building the most personal coach you've ever had. One that fits your real life. Farren is an AI-powered training platform that adapts to your schedule your goals your injuries and your energy. We combine human coaching principles with adaptive AI to deliver structured weekly plans real-time adjustments and meaningful feedback. All in one focused experience. Our mission: make elite-level coaching accessible flexible and built for longevity.

Farren is looking for a Social Media and Community Manager with a specific ambition: make Farren feel like it's everywhere.

Not just present. Everywhere. The brand that people see in their feed hear about from their coach run into at their gym and talk about with their friends. Your job is to build the kind of following that doesn't just grow. It compounds. Loyal vocal and genuinely bought in.

This role is equal parts content machine and community builder. You'll have the leverage of the best AI content tools available letting you focus your energy on the work that needs a human’s touch. And you'll be out in the real world: in gyms at events in conversations building the kind of trust that no algorithm can manufacture.

What you’ll own

• Farren's entire social media presence: strategy content creation publishing and growth across Instagram TikTok and whatever comes next.
• Helping to build a brand that feels like a cult in the best possible sense: one people want to be part of talk about and bring their friends into.
• Flooding the zone with content. Real specific resonant content produced at high volume using AI tools templates and strong creative instincts.
• Growing Farren's audience from early days to a community with real gravity. Measurable follower growth engagement rates and word-of-mouth velocity.
• Being a physical presence in Denver/Boulder: showing up at gyms studios and fitness communities to represent the brand in person.
• Planning and executing in-person events: workouts meetups and activations that make people feel like they're part of something.
• Building relationships with Farren's partner coaches and their communities helping them grow alongside the brand.
• Community management across DMs comments and replies. Keep the community feeling alive seen and valued.
• Tracking what's working. You own the metrics: reach engagement follower growth event attendance community sentiment.

What we’re looking for

• You've built a brand's social presence from scratch before. Not inherited an audience. Built one.
• You have a content creator's instincts: you know what stops a scroll what earns a share and what builds genuine loyalty over time.
• You're fluent in AI content tools and use them to produce more faster. Volume and quality are not a tradeoff for you.
• You're a natural in a room. Meeting strangers building rapport representing a brand in person: this is where you're most alive.
• You've run in-person events even scrappy ones. You know how to make people feel welcomed and like they belong.
• You're based in Denver/Boulder and excited to be out in the community regularly.
• You are self-directed. You don't need a content calendar handed to you. You build it.
• Passion for fitness or wellness isn't required but it helps. Our community can tell the difference.

What We Do

Farren is building the future of performance coaching.We pair elite human coaches with AI to deliver truly personalized training to every committed athlete every day. Not a generic app. Not a chatbot. Real coaching amplified by AI built around your body your goals and your life.Elite coaching has always been reserved for pros and the wealthy. Everyone else gets cookie-cutter programs or nothing at all. We're changing that.We're an AI-native company with humans at the center. We're building a premium performance brand from day one moving fast and swinging hard at a massive opportunity. If you want to do the best work of your career alongside people who care deeply about the craft you'll feel at home here.

Why Work With Us

We live by five values: Be real. Set the pace. Own it always. For the love. Bet big.We're a hardcore AI company that puts humans at the center of everything we do. Everyone here is an owner. Everyone is building something big. If you want a comfortable seat on a big ship this isn't it. If you want to make a dent let's talk.