Social Media Community Manager

Company Description

When it comes to being wild, we know a thing or two. We're not afraid of trying something new or the hard work it takes to make it happen. It's in our DNA. We've turned a family recipe into a new snacking category. And the wilderness into the #1 meat snack brand in America, that's still proudly family owned and operated.

We're a company built by innovators, and are driven to not only satisfy your hunger, but to also feed your journey – whether that journey is on the road, on the run, at the campground, at the playground, in the office or in the moment. It’s a journey we share with you. It’s the journey forward of our people, of our communities, of our category…with a reverence for quality and an irreverence for the status quo.

 At Jack Link's Protein Snacks, we see every moment of every day as an opportunity to move forward, to forge new ground. To realize our vision of becoming the World’s #1 Protein Snacking Company. We never give up. You never give up. Together, we keep going. Are you wild enough to join us?

Jack Link's Protein Snacks is a global leader in snacking and the No. 1 meat snack brand in America. Family-owned and operated with headquarters in Minong, Wisconsin, Jack Link’s Protein Snacks also has a large corporate hub in Downtown Minneapolis, Minnesota. The company’s house of brands is made up of over 4,000 passionate team members, across 11 countries, who share an uncompromising commitment to delivering awesome products and feeding the journey of those who move things forward. The Jack Link’s Protein Snacks portfolio of brands includes, Jack Link’s, Lorissa’s Kitchen, Wild River, Golden Island, Matador, BiFi and Peperami.

Job Description

The Social Media Community Manager role serves as the heartbeat of our brand. 

As part of the Ecommerce and Digital Strategy Team, the selected individual will play an integral role in ensuring that our activity in the social media space is occurring in the places where our brand and the consumer connect. 

Using their unique insight, the Social Media Community Manager creates, plans and posts content across all social channels utilizing native platforms and in-house social scheduling/monitoring tools. 

Specifically you will: 

• Consult on and manage an ongoing social content calendar for all relevant social media channels
• Collaborate with internal and external creative team to create and curate high-quality, relevant social content
• Maintain a deep understanding of each brand’s identity and target positioning with core audiences. Be a steward for the Jack Link’s house of brands; ensure brand voice and personality comes through in all social posts and conversations.
• Engage with audiences on owned social channels and build relationships by regularly engaging with like-minded brands and influencer feeds
• Maintain an excellent response time by responding to all customer complaints and questions across all social channels through in-house social community management tool
• Support influencer programs by approving and providing feedback on influencer social content, organizing product orders, and monitoring performance
• Collaborate with external agencies to ensure best in class monthly and quarterly reporting
• Lead post-specific reporting highlighting wins and providing recommendations on potential optimizations
• Stay informed of social media marketing trends and social channel capabilities as they rapidly evolve and provide channel and community insights with actionable next steps on an ongoing basis.

Qualifications

• BA Marketing/Journalism or equivalent
• 2+ years of executing social media initiatives with demonstrated success bringing exciting, forward-thinking ideas to life
• Self-starter, motivated, resourceful, and can take a project from start to completion. The ideal candidate is passionate about the brand, optimistic, and sees opportunity everywhere in our fast-paced, changing work environment.
• Experience working with a wide range of creative formats including: image, video, and link content, as well as newer formats such as ephemeral content, live videos, 360 videos and images, and GIFs
• Ability to create and edit original brand, product and lifestyle content using photography or video
• Strong knowledge of social content best practices and content specifications in Facebook, Instagram, Twitter, Pinterest and LinkedIn
• Experience using social media tools such as Sprout Social or similar platforms
• Strong interpersonal and communication skills are a must. This role requires constant collaboration with other stakeholders.
• Past agency experience is a plus

Additional Information

Equal Employment Opportunity Employer
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation and gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.