Social Media Community Manager
Job Description
The Opportunity:
The Social Media Community Manager is responsible for managing and growing an online community around SaaS Growth Hacks and its services.
The Social Media Community Manager plays a critical role in building and growing an organization's online community, lead generation and requires strong communication, social media, and technical skills.
Key Responsibilities:
- Managing the organization's social media accounts, creating content, and engaging with followers;
- Build and grow the organization's online community by identifying key influencers, creating engagement strategies, and monitoring community feedback;
- Create a social media plan that aligns with the company overall marketing goals and developing content calendars, creating original content, and curating user-generated content to keep social media platforms active and engaging;
- Monitoring and responding to customer inquiries across various social media platforms such as Facebook, Twitter, Instagram, and LinkedIn in a timely and professional manner;
- Coordinating with other departments such as origination, lead generation and marketing to ensure that inquiries are handled promptly and appropriately;
- Keeping up to date with the company's services, and policies to provide accurate and relevant information to customers;
- Creating and maintaining a knowledge base of frequently asked questions (FAQs) to provide consistent and accurate responses to customer inquiries;
- Collecting and analyzing customer feedback to identify common issues and trends and to improve customer service and satisfaction;
- Using social media analytics tools to measure and report on key metrics, such as engagement, reach, and conversion rates;
- Monitoring social media channels for potential brand reputation issues and responding appropriately to mitigate negative impacts;
- Developing and maintaining relationships with clients to promote brand loyalty and repeat business;
- Collaborating with the marketing team to develop social media campaigns and promotions to attract and engage customers; and
- Providing regular reports on social media account performance and client inquiries to management.
Required Skills:
- Excellent verbal communication skills;
- Excellent writing skills;
- Hands on experience with social media management for brands;
- Ability to interpret website traffic and online customer engagement metrics;
- Knowledge of online marketing and marketing channels;
- Attention to detail and ability to multitask; and
- Experience launching community initiatives.
Experience and Education:
- BSc degree in Marketing or relevant field;
- Proven work experience as a community manager of 3-5 years;
- Experience working within the SaaS industry; and
- Experience working on all social media platforms.
Salary: $65k-$80k pa OTE
Date Posted
09/07/2023
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