Social Media Manager

Nextdoor is where you connect to the neighborhoods that matter to you so you can belong. Our purpose is to cultivate a kinder world where everyone has a neighborhood they can rely on.

Neighbors around the world turn to Nextdoor daily to receive trusted information, give and get help, get things done, and build real-world connections with those nearby — neighbors, businesses, and public services. Today, neighbors rely on Nextdoor in more than 300,000 neighborhoods across 11 countries.

As a Social Media Manager at Nextdoor, you will manage the brand’s social media identity and execute on its strategy, oversee day-to-day posting on Nextdoor’s social media channels, and monitor analytics and performance across Nextdoor’s social media channels. In this role, you’ll help define the most important social media KPIs and take measurable action to achieve them as you work cross-functionally to shape the future of Nextdoor’s social media strategy as we continue to grow.

If you want the opportunity to manage a brand’s growing social media presence and the pride in working for a purpose-driven organization ​​working to cultivate a kinder world where everyone has a neighborhood to rely on, this is the place for you.

Your responsibilities will include: 

• Posting content across Nextdoor’s social media channels, including LinkedIn, Twitter, Facebook, Instagram, TikTok, and YouTube
• Creating written and visual content across several social media platforms
• Managing a social media content calendar
• Monitoring key performance indicators (KPIs), including link clicks, likes, impressions, and follower counts
• Making recommendations for long-term social media strategy and campaigns based on performance and the latest social media trends
• Implementing a test and learn approach when posting on social media platforms
• Drive creation of social media content that supports broader marketing calendars, brand news, and product announcements
• Collaborating with internal teams and external partners on brand campaigns and activations

• 5+ years demonstrated working in social media management or similar role and/or the ability to perform at a proficient level in the domain
• Knowledge of LinkedIn, Instagram, Facebook, Twitter, TikTok, YouTube, and other social media best practices
• Organized with strong ability to multitask
• Strong writing skills
• Ability to communicate a variety of messages while adhering to brand guidelines

Compensation, benefits, perks, and recognition programs at Nextdoor come together to create one overall rewards package.

The starting salary for this role is expected to range from $76,000 to $120,000 on an annualized basis, or potentially greater in the event that your 'level' of proficiency exceeds the level expected for the role. Compensation may also vary by geography.

We also expect to award a meaningful equity grant for this role. With equal quarterly vesting, your first vest date would be within the first 3 months of your start date.

Overall, total compensation will vary depending on your relevant skills, experience, and qualifications.

We have you covered! Nextdoor employees can choose between a variety of great health plans. We cover 100% of your personal monthly premium for health, dental, and vision – and provide a OneMedical membership for concierge care.

At Nextdoor, we empower our employees to build stronger local communities. To create a platform where all feel welcome, we want our workforce to reflect the diversity of the neighbors we seek to serve. We encourage everyone interested in our purpose to apply. We do not discriminate on the basis of race, gender, religion, sexual orientation, age, or any other trait that unfairly targets a group of people. In accordance with the San Francisco Fair Chance Ordinance, we always consider qualified applicants with arrest and conviction records.