Social Media Strategist

Thank you for your interest in joining our team! Qurate Retail Group comprises six leading retail brands – QVC®, HSN®, Ballard Designs®, Frontgate®, Garnet Hill® and Grandin Road® – all dedicated to providing a more human way to shop. Qurate Retail Group is the largest player in video commerce ("vCommerce"), which includes video-driven shopping across linear TV, ecommerce sites, digital streaming and social platforms.

The Opportunity

The Social Media Strategist position is responsible for the development of the social strategy for specific platforms across QVC's social media presence. This role is critical to growing social engagement and commerce across dozens of QVC social media accounts.

Who We Are

The team focuses on supporting monthly brand/digital priorities through the creation of engaging content, and by applying relevant, external social trends. They work with established, partners creating engagement and community across our social platforms.

Your Impact

• Develop and implement the social media strategy to support QVC's brand priorities across multiple platforms including Facebook, Instagram, TikTok, X/Twitter, YouTube, Pinterest, and more
• Develop engaging, on-trend & consistent campaigns to align with QVC's priorities & promotions; Responsible for daily posting and creation of content across QVC's social platforms; Maintain social media/editorial content calendar
• Work cross-functionally with Marketing Accounts, Merchandising, eCommerce, Content Production, Host/Talent, Analytics, and Performance Marketing teams to build holistic marketing strategies and reporting
• Provide direction and feedback on our static image and video content strategy
• Monitor brand, vendor, competitor, & influencer conversations using QVC's social listening tools
• Analyze daily, weekly and monthly reporting to inform strategy across all social platforms; Actively monitor social pages for content and community building opportunities

What You Bring

• You hold a BA/BS in marketing, communications, merchandising, or related field; or equivalent experience
• You have at least 2 years business experience in social media or marketing environment (this role is generally for someone who has advanced beyond the Social Media Coordinator level)
• Digital native with familiarity and experience with Facebook, Instagram, TikTok, X/Twitter, YouTube, Pinterest; an everyday social media user who always has their finger on the pulse of what's trending including pop culture, news, and advances in digital/social marketing
• Experience with Facebook Business Manager/Meta Business Suite preferred
• Knowledge of social media calendar, scheduling, and reporting platforms preferred (Airtable, Sprout Social, Social Commerce [formerly Curalate], etc.)
• Experience with photography & photo editing software (Adobe Photoshop, etc.), videography & video editing software and apps (Adobe Premiere Pro, etc.) strongly preferred
• Experience as a content creator natively producing content for TikTok, Instagram Reels, as well as photography & Photoshop strongly preferred.
• On-camera content creation experience – a plus!

Remote work is not permitted in NYC at this time.

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#Hybrid

Join us as we enrich life’s everyday moments – including yours. Apply today! 

If you enjoy being a part of a team, creating experiences and delighting customers, you’ll love it here. If you’re excited about retail, fashion, media, social, live streaming, technology, customer service, design and more, you’ll find amazing projects to work on. If you want to grow professionally and learn every day, you’ll thrive with us. If you appreciate flexible working options, our Qurated community, where intentional connections matter and a company committed to diversity, equity and inclusion, you’ll be amazed at what’s available for our team members! We offer a comprehensive Total Rewards package including competitive compensation, health care benefits starting on day 1, 401(k), paid time off, tuition reimbursement, employee assistance program, parental leave, paid volunteer hours, company discounts and much more. Best of all, working with Qurate Retail Group means friendly teams, ambitious projects and fast-moving careers! 

For Qurate Retail Group, our focus on diversity, equity and inclusion is deeply rooted in Our Principles. They call on us to Drive Progress, Act With Empathy, Be Brave, Embrace the Future, and Do What’s Right so that everyone can thrive. We are committed to ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal, state, and local laws and regulations. As an equal opportunity employer, Qurate Retail Group is committed to a barrier-free employment process. If you need reasonable accommodations/support throughout, please contact us at [email protected] for assistance. ​

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