Social Media Supervisor, FUEL

PRIMARY RESPONSIBILITIES

• Act as the day-to-day manager of Brand Ambassadorship programs for clients, including contract negotiations with ambassadors, deliverable tracking and organization
• Oversee the implementation of paid social strategy for clients on an as needed basis, predominantly Meta Ads Manager campaigns
• Strategic lead for holistic content planning and development for brand channels, including but not limited to: managing process, defining objectives and KPIs, and analyzing data to inform optimizations
• Contributing member of FUEL leadership team, making recommendations on philosophy, structure, team goals and tools, and working to future proof our department
• Develop insight-driven content briefs and lead project kickoffs with creative teams
• Provide directional inputs for influencer marketing and creator partnership strategies
• Supervise reporting and measurement outputs, providing ongoing campaign analysis and actionable insights
• Quality assurance of all content, ensuring projects are on strategy, meeting client expectations, delivering on business objectives, and executed accurately and according to timelines
• Mentoring, training and onboarding direct reports and new team members

OTHER ESSENTIAL DUTIES

• Remain up to date with the latest industry news, product updates, and changes that may impact strategies and content plans
• Provide subject matter expertise and thought leadership for internal and external teams
• Educate clients and teams about FUEL as well as emerging digital content opportunities
• Develop strong, trusted relationships with clients, media partners, vendors, channel reps, and internal teams
• Support new business initiatives

QUALIFICATIONS

• 4+ years of relevant agency experience
• Proven experience managing a brand’s social channels and driving measurable results
• History of managing paid social media campaigns
• Understanding of influencer marketing, negotiations, contracting and vetting
• Excellent communication and persuasion skills, both written and oral
• Sophisticated levels of time management and attention to detail
• Ability to work autonomously and take the lead on projects
• Creative problem solver with strong critical thinking skills to manage the unknown
• Genuine interest in emerging technology, pop culture, internet trends and staying on top of content distribution channels
• Deep knowledge of widely-adopted social media platforms (Facebook, Instagram, Twitter, TikTok, Snapchat, Pinterest, YouTube), their technical requirements and best practices
• Knowledge of paid media best practices, placements and campaign objectives
• Ability to analyze and interpret data
• Ability to build compelling presentations and reports
• Proficient in Google Suite (Docs, Sheets, Slides)
• Bachelors Degree in strategic communication, advertising, marketing, digital media or related field