Software sales Marketing Director (IT Sales Exp)

Position: Marketing Director

Location: Vienna, VA

Visa: Only US Citizens

Marketing Director Responsibilities:

• Conduct detailed market research related to customers, competitors, and channel partners.
• Develop and execute marketing strategies and plans for a consulting, professional services, and software solutions company.
• Define the public-facing voice and style of the organization across website, social channels, and digital collateral.
• Plan, direct, coordinate and execute marketing campaigns, such as brand building, conversational marketing, email, social, and others.
• Manage all marketing projects from start to finish.
• Organize events, including company-hosted events, client events, conferences.
• Oversee social media marketing strategy and content marketing.
• Conduct market research to understand demand and competitive environment.
• Work closely with sales to support and enhance all relationship-based business development efforts.
• Manage departmental budget and expenditures.
• Oversee the department, including team management and mentorship.
• Report to senior leadership on a regular basis, with a strong focus on quantifiable results and return-on-investment.

Marketing Director Requirements:

• Bachelor’s degree in business, marketing, communications, or related field.
• 5+ years Experience in marketing professional services ideally in the technology sector.
• Experience managing a marketing team.
• Proven marketing campaign experience.
• Attention to detail, effective time management skills and the ability to multitask.
• Proven ability to manage budgets.
• Professional and proactive work ethic.
• High competence in project and stakeholder management.
• Excellent interpersonal, written, and oral communication skills.
• Experience with digital marketing forms such as social media marketing and content marketing.
• Competency in relevant marketing and sales automation tools.