Sr Manager, Loyalty Activation
Job Description
What's Unique About You Is What Makes Us Better! Diversity is our strength and competitive advantage. Bring your flavor to the Papa John's team today!
Job Summary
The Senior Manager, Loyalty Activation is part of the Loyalty team accountable for building Papa John's sales and brand equity by leading key customer initiatives including CRM, customer analytics & insights, Martech strategy and the evolution of the Papa Rewards loyalty program. The Senior Manager is responsible for leading all executional activities for Loyalty, CRM and broader targeted marketing activation including oversight for a cross-functional managed services group of external agencies and vendors. This position reports to the Senior Director, Loyalty within the Customer Experience org and will work closely with Marketing, Technology and Operations. The acndidate will play a critical role in the customer experience transformation initiative currently underway.
Duties and Responsibilities
- Lead execution of strategies to increase transactions, ticket, restaurant and Papa John's International (PJI) profit and consumer lifetime value including the use of the Papa Rewards loyalty program.
- Provide subject matter expertise & oversee the execution including channel specific regulations and industry best practices driving towards a best-in-class experience
- Coordinate with all cross-functional support groups including Creative Services/Brand, Media, Legal, Deal Management, Marketing Analysis and supporting CX/Tech teams.
- Identify and resolve blockers in day-to-day activation
- Monitor budgets and avoid overruns
- Hold regular stand-ups to maintain progress
Key deliverables
- Detailed briefs & execution requests
- Full production campaign launch
- Milestone calendar & escalations
- Daily & weekly report
Everybody loves pizza, which means they also love the people who are behind the scenes working to deliver it. This is complex and challenging work - but let's face it - it's also pizza! If you want a fulfilling career with a company that's always moving forward, we're the right place.
Papa John's is a Federal Contract employer who participates in E-Verify to confirm employment eligibility for each new team member. For more information please view the following PDFs: E-Verify Poster (English) - Right to Work Poster (English) - E-Verify Poster (Spanish) - Right to Work Poster (Spanish) Papa John's is an Affirmative Action and Equal Opportunity Employer. For more information please click on the following PDF. See terms & conditions for site use.
Date Posted
07/31/2023
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Subjectivity Score: 0.9
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