Sr. Specialist Community Management

RESPONSIBILITIES:

Lead day-to-day community engagement across Instagram TikTok LinkedIn X Reddit and emerging platforms fostering authentic relationships with members athletes creators partners and prospective customers.

Develop and execute platform-specific community engagement strategies that drive audience growth participation advocacy and brand affinity.

Partner cross-functionally to activate community engagement around product launches partnerships campaigns athlete moments and key cultural events.

Monitor community sentiment social conversations and emerging trends surfacing actionable insights and recommendations to stakeholders across Marketing Product Customer Experience and other teams.

Establish feedback loops that elevate member perspectives product feedback and recurring community themes to inform decision-making across the organization.

Track and analyze engagement sentiment and community health metrics using performance insights to continuously optimize community strategies and initiatives.

Serve as a subject matter expert on social platform best practices internet culture and community trends identifying opportunities for WHOOP to engage authentically and remain culturally relevant.

QUALIFICATIONS:

Bachelor's degree in Marketing Communications Journalism Public Relations or a related field or equivalent professional experience.

3-5 years of experience in community management social media digital marketing or a related field preferably supporting a consumer-facing brand.

Proven experience developing and executing community engagement strategies across multiple social platforms including Instagram TikTok LinkedIn X and Reddit.

Experience managing integrated social campaigns from planning and execution through measurement and optimization.

Strong understanding of social listening community management and analytics tools including platforms such as Sprinklr PLOT or similar technologies.

Exceptional written communication skills with the ability to adapt messaging and brand voice across audiences platforms and conversation types.

Demonstrated ability to build strong cross-functional partnerships and effectively manage multiple priorities in a fast-paced environment.

Passion for sports performance health and wellness technology and community-driven brands.

Strong commitment to embracing and leveraging AI tools in day-to-day tasks ensuring AI-assisted work aligns with the same high-quality standards as personal contributions.

Interested in the role but don’t meet every qualification? We encourage you to still apply! At WHOOP we believe there is much more to a candidate than what is written on paper and we value character as much as experience. As we continue to build a diverse and inclusive environment we encourage anyone who is interested in this role to apply. 

WHOOP is an Equal Opportunity Employer and participates in E-verify to determine employment eligibility. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

The WHOOP compensation philosophy is designed to attract motivate and retain exceptional talent by offering competitive base salaries meaningful equity and consistent pay practices that reflect our mission and core values.

At WHOOP we view total compensation as the combination of base salary equity and benefits with equity serving as a key differentiator that aligns our employees with the long-term success of the company and allows every member of our corporate team to own part of WHOOP and share in the company’s long-term growth and success.

The U.S. base salary range for this full-time position is $80000 - $110000. Salary ranges are determined by role level and location. Within each range individual pay is based on factors such as job-related skills experience performance and relevant education or training. 

In addition to the base salary the successful candidate will also receive benefits and a generous equity package.

These ranges may be modified in the future to reflect evolving market conditions and organizational needs. While most offers will typically fall toward the starting point of the range total compensation will depend on the candidate’s specific qualifications expertise and alignment with the role’s requirements.

What We Do

At WHOOP we’re on a mission to unlock human performance. WHOOP empowers members to perform at a higher level through a deeper understanding of their bodies and daily lives. Our wearable device and performance optimization platform has been adopted by many of the world's greatest athletes and consumers alike.

Why Work With Us

At WHOOP we’re focused on building an inclusive and equitable team with a strong sense of belonging for everyone—increasing representation in every way as our team grows. We believe that our differences are our source of strength—so much so it’s one of our core values.


Gallery