Sr Specialist, Product and Solutions Marketing

What Product or Services Marketing contributes to Cardinal Health

Marketing is responsible for assessing customer needs, market conditions and competition to inform business strategy. Marketing implements the strategy through developing, commercializing and monitoring the appropriate products and services.

Product or Services Marketing is responsible for defining the product/service and market strategy and life cycle management including customer need identification, market research, product or service offering, pricing, positioning, promotion, branding and distribution to drive customer loyalty, sales growth and improved profitability.

Job Summary

The Sr Specialist, Product and Solutions Marketing is responsible for providing effective customer service for all internal and external customers by using excellent, in-depth knowledge of company products and programs. This job is responsible for inventory needs and execution for Cardinal Health Front end Programs. This job will have ownership of Front end promotions programs. The Product/ Market Specialist maintains department established performance metrics at a meets or exceeds expectations level.

Responsibilities

• Plans and coordinates the logistics of conferences, congresses, and events to increase product and brand awareness.
• Prepares new product information that will be included in promotional materials.
• Prepares other ad-hoc communications as requested.
• Sets up exhibition space and displays promotional materials.
• Manages a series of marketing reports on a routine basis including master marketing agreements, inventory management of promotional items and order fulfillments
• Manages autoships and monthly inventory holdouts for monthly programs
• Oversees marketing fax program targeted for retail independent pharmacies
• Executes all B2B custom mailings
• Manages prebook ordering and execution, new items, displays, rX to OTC switches
• Provide assistance to the Pay in Product (PIP) program
• Assist with other ad-hoc marketing initiatives

Qualifications

• 2-4 years of experience, preferred
• BA, BS or equivalent experience in related field, preferred

What is expected of you and others at this level

• Applies working knowledge in the application of concepts, principles and technical capabilities to perform varied tasks
• Works on projects of moderate scope and complexity
• Identifies possible solutions to a variety of technical problems and takes action to resolve
• Applies judgment within defined parameters
• Receives general guidance and may receive more detailed instruction on new projects
• Work reviewed for sound reasoning and accuracy

Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law.

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