Sr. Digital Marketing Specialist (Content & Design Focused)

You’re an adaptable and proactive Sr. Digital Marketing Specialist. Your expertise lies in creating and designing high-quality landing pages and crafting compelling email nurture sequences. With a strong focus on critical thinking, problem-solving, and the ability to work independently, you bring strategic insights and creative excellence to optimize existing products and support expansion into new areas.

You possess a deep understanding of content creation and design principles. Continuously staying ahead of industry trends, you refine strategies to deliver exceptional results. Your mastery extends to developing comprehensive content marketing strategies, producing landing pages at scale, and creating engaging email sequences aligned with marketing goals.

You’re a data-driven creator with a proven track record of success. Leveraging tools and best practices, you derive actionable insights to optimize campaign performance. Your ability to interpret content performance data and refine strategies ensures continuous improvement and maximum impact.

You’re an effective communicator and independent thinker. Whether collaborating with cross-functional teams or liaising with stakeholders, you excel in articulating content marketing concepts and driving strategic initiatives. Your proactive approach and attention to detail contribute to seamless execution and outstanding results.

What You’ll Do

• Landing Page Development:
• Design and develop high-quality landing pages at scale.
• Ensure landing pages are visually appealing and optimized for conversions.
• Produce landing pages quickly and efficiently while maintaining quality.
• Content Strategy and Analysis:
• Develop and execute comprehensive content marketing strategies.
• Utilize tools for research and analysis to inform content creation.
• Create and maintain content plans using Notion and Excel.
• Analyze competitor strategies and identify opportunities.
• Email Nurture Sequences:
• Create 3-4 email nurture sequences for each landing page.
• Develop compelling email content that engages and converts leads.
• Optimize email marketing campaigns and flows.
• Content Creation:
• Develop content strategies aligned with marketing goals for existing and new products.
• Create detailed content briefs.
• Produce high-quality content that outperforms competitors.
• Write product marketing copy and blog posts.
• Reporting and Communication:
• Provide regular reports on content performance and effectiveness.
• Communicate blockers and challenges proactively via Slack.
• Collaborate with cross-functional teams to implement content strategies.

What You’ll Bring

• At least 4 years of experience in digital marketing and design, with a demonstrated track record of content marketing and strategy.
• Strong critical thinking and problem-solving abilities.
• Excellent written and verbal communication in English.
• High level of proactivity and independent thinking.
• Ability to learn quickly and adapt to new tools and strategies.
• Demonstrated agency and ownership in previous roles.
• Strong organizational skills and attention to detail.
• Basic proficiency in content creation tools and platforms.
• Familiarity with landing page design and email marketing.

What You’ll Get

• You'll work with a dynamic team in a creative and fast-paced environment.
• You'll get a great salary and time off.
• You'll get to work remotely from wherever you want! (As long as it has reliable WiFi and a comfortable place for you to work.)

About Landed

Landed is where top creative talent can find work with US companies as a valued creative team member. Our mission is to connect the world's best creative talent with growth opportunities and financial stability. We provide a competitive salary, benefits, and more. Ready to land your next job? Apply now!