Sr. Manager, Digital Marketing - Denver, CO

Strive Health · Greater Denver Area

Company

Strive Health

Location

Greater Denver Area

Type

Full Time

Job Description

What We Strive For

Strive Health is built for purpose — to transform a broken kidney care system. We are fundamentally changing the lives of people with kidney disease through early identification, engagement and comprehensive coordinated care. Strive’s model is driven by a high-touch care team that integrates with local providers and spans the entire care journey from chronic kidney disease through end-stage kidney disease, leveraging comparative and predictive data and analytics to identify at-risk patients. Strive Health’s interventions significantly reduce the rate of emergent dialysis crash, cut inpatient utilization and significantly improve patient outcomes and experience. Come join our journey as we create THE destination for top talent in the healthcare community and set a new standard for how kidney care should be done.

Why We’re Worth the Application

  • We Strive for excellence and Strive has been recognized with six Best Place to Work awards, including Forbes America’s Best Startup Employers 2023 and 2022, Built In Colorado’s Best Places to Work 2022 and 2024, Comparably’s Best Places to Work in Denver 2022 and The Tech Tribune’s Best Startups in Denver 2022. Additionally, Strive’s CEO, Chris Riopelle, has been recognized as one of Denver Business Journal’s Most Admired CEOs.
  • We derive innovation and ideas from through authentic diversity intentionally building a team that represents the populations we serve in partnership with our Employee Resource Groups:
    • Strive Forward - LGBTQ
    • Underrepresented Minorities
    • Women and Allies
  • We care and support our Strivers within and beyond work to feel fully charged and empowered through our generous wellbeing offerings including:
    • Flexible time off
    • Companywide wellbeing days
    • Volunteer time off
    • Leave packages including a sabbatical, parental leave and eight weeks paid for living donor
    • Professional development
    • A dedicated certified financial planner
    • Headspace, Carrot Fertility and Gympass for all Strivers
  • We like to have fun by celebrating our successes as a team through team building, company gatherings, trivia, wellbeing raffles, pajama days, a companywide book club and more.
  • We value tenacity to help us overcome obstacles with grit and determination to deliver compassionate kidney care.

Sr. Manager, Digital Marketing

We are seeking a Senior Digital Marketing Manager to lead our digital marketing function.  This person should thrive on challenge and change and want to make a difference through the delivery of results.

As the Sr. Digital Marketing Manager, you will play a critical role in shaping and executing our digital marketing strategies to drive both B2B and B2C/patient engagement activities.  You will manage a digital marketing manager and collaborate closely with cross-functional teams, including but not limited to sales/business development, market operations, and product.

Your duties will include planning, implementing, and monitoring our digital marketing campaigns across all digital networks/platforms. Our ideal candidate is someone with experience and passion in digital and email marketing, social media programs, and website management. In addition to being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills.

This is a critical role for our growing marketing organization, reporting to our VP/Head of Marketing.

Essential Functions

  • Establish the end-to-end digital marketing capabilities and strategy that aligns with the needs and goals of the business.
  • Lead the implementation of these capabilities, such as marketing automation, social media, conversion rate optimization, data/analytics support and subsequent optimization.
  • Manage a Digital Marketing Manager
  • Work alongside senior stakeholders, Product Team, Rev Ops, and business unit Marketing leaders to establish a best of breed approach to the use of marketing technology and digital programs.
  • Work closely with the Product Team to ensure that the digital marketing strategy aligns with the organization’s broader digital strategy and efforts.
  • Lead the analytics and reporting function for digital campaigns with a focus on budget and campaign specific KPI/metrics optimization.
  • Develop and lead the implementation of the longer-term data and analytics capability, in consultation with the relevant marketing and business leaders.
  • Work with other team members and stakeholders to hit organizational goals and objectives.

Minimum Qualifications

  • Bachelor’s degree in marketing or relevant field
  • 5+ years experience in digital marketing or advertising position
  • Demonstrated experience with managing/optimizing digital campaigns, marketing automation/email platforms, and analytics.

Preferred Qualifications

  • Experience with Wordpress, optimizing website, landing pages and user funnels.
  • Working knowledge of HTML, CSS, and JavaScript development and constraints.
  • Experience with A/B and multivariate experiments.
  • Experience in setting up and optimizing re-targeting campaigns on various platforms, including social.
  • Strong analytical skills and data-driven thinking.
  • Up-to-date with the latest trends and best practices in online marketing and measurement.
  • Management experience in leading teams and working with a wide range of stakeholders.
  • Deep understanding of the relationship between marketing campaigns and sales funnel (B2B) and patient journey (B2C).
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.

Annual Salary Range: $107,000.00 - $134,000.00

Strive Health offers competitive compensation and benefits, including Health insurance, Dental insurance, Vision insurance, 401k Retirement Plan with Employer Match, Life and Accidental Death & Dismemberment insurance, Disability insurance, Health Savings Account, Flexible Spending Account, paid company holidays, in addition to Vacation Time Off. An annual performance bonus, determined by company and individual performance, is available for many roles as aligned to Strive Health guidelines.

Strive Health is an equal opportunity employer and drug free workplace. At this time Strive Health is unable to provide work visa sponsorship. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law. Please apply even if you feel you do not meet all qualifications. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to [email protected]

Apply Now

Date Posted

04/25/2024

Views

16

Back to Job Listings Add To Job List Company Profile View Company Reviews
Positive
Subjectivity Score: 0.95

Similar Jobs

Local Account Manager (LAM) - Expeditors

Views in the last 30 days - 0

Expeditors is a global logistics company with a strong focus on customer service and innovation They offer a unique compensation program and promote f...

View Details

Outbound Sales Development Representative - Denver, Colorado (CO) - PadSplit

Views in the last 30 days - 0

PadSplit a company dedicated to creating affordable housing in Denver is seeking an Outbound Sales Development Representative The role involves prospe...

View Details

Marketing Systems Developer - Klaviyo

Views in the last 30 days - 0

Klaviyo a leading marketing automation platform is seeking a skilled GTM Marketing Integrations Salesforce Developer The ideal candidate will have a ...

View Details

Senior Lead, Partner Marketing - SMB Demand Generation - Klaviyo

Views in the last 30 days - 0

Klaviyo is seeking a Sr Partner Marketing Manager for SMB Demand Generation The role involves driving direct engagement with SMB partners creating imp...

View Details

Account Manager (Remote) - Terrayn

Views in the last 30 days - 0

Terrayn is seeking an experienced Account Manager to oversee client relationships and digital marketing strategies for dispensary clients The role inv...

View Details

Adobe Target Tech Consultant (Denver) - Blue Acorn iCi

Views in the last 30 days - 0

Blue Acorn iCi an Infosys company is a digital consultancy specializing in customer experience commerce and data They offer services such as strategy ...

View Details