Sr. Marketing Manager (100% remote within Europe)

Company Description

At Human Edge, we unlock human potential so people and organizations can adapt and thrive

This is core to everything we believe and do. One by one, we are creating a movement to fuel transformational change with deeper insights and superior solutions to elevate individuals, teams, and leaders at every level.

With a research backbone, global business experience, and a holistic, human-centric view, we deliver innovative talent and leadership solutions that build robust talent pipelines and leverage analytical solutions with measurable impact. 

* This is a position for candidates already based in the EU, with a valid working visa/ permit

Job Description

Our Senior Marketing Manager will be responsible for strategy implementation, positioning, messaging, and branding of our products and services to attract new leads and strengthen Human Edge´s brand awareness.

• Design and implement account-based marketing campaigns to drive lead generation and advance our web presence (including SEO, SEM, social media, and email marketing)
• Work closely with cross-functional teams, such as Consultants, graphic designers, and content development teams to ensure seamless execution of marketing initiatives.
• Monitor and analyze campaign performance using marketing analytics tools and prepare regular reports to assess the effectiveness of marketing efforts.
• Manage marketing projects from concept to completion, ensuring all tasks are completed on time and within scope.
• Oversee the creation and organization of marketing content, including blog posts, social media updates, and email campaigns.
• Improve conversion across product solutions working cross-functionally to determine lead quality, quantity, and cost structure.

Qualifications

• 8-10 years of experience in Marketing with at least three years of hands-on experience with the online launch of B2B products and services.
• Relevant experience in the Human Capital industry (must-have).
• English C2 or equivalent 
• University degree (Bachelor), ideally in Marketing.
• CRM experience to enable digital marketing and sales.
• Analytic skills: effective at articulating data and insights for sales conversion.
• Deep understanding of business models and marketplace trends.
• Digital marketing skills, product launch, and campaign management.
• Ability to address business problems with solutions that create new insights and drive better people decisions for our clients.
• WordPress, LearnDash, WooCommerce, Hubspot, and other emerging tools are a big plus!
• Traits: Assertiveness, Persistence, Intellectance, Growth Mindset, and a drive for Excellence!

Additional Information

Benefits 

We are a purpose-driven, innovative company with a strong ambition to propel organizations forward by unlocking their human potential. Imagine if organizations could propel faster with thriving teams, people energized by tapping into their core talents and inspired by company purpose. Enabling organizations and people to thrive is core to everything we believe in — core to teams, core to leadership, and core to growth.

To realize this, we’re building a stellar team in which you will be challenged tremendously and where you will work with a high level of autonomy. Apart from having the independence to move the needle and make an impact, you’ll be surrounded by an open team that is there to support you along the way. 

What We Offer 

 At Human Edge we embrace the agile mindset and strive to continuously improve the way we do things. We are passionate about what we do and work in an environment where we value innovation, creativity, and open communication. The pursuit of bringing human potential to life is at the CORE of everything we do to create value for our customers. 

Come as you are! We're looking for amazing people with diverse backgrounds, experiences, abilities, and perspectives. Human Edge welcomes and encourages diversity in the workplace. 

 At Human Edge, we are looking for talents who demonstrate:

•  Commitment - Acts as an owner of Human Edge and is committed to going above and beyond to deliver to customer expectations and drive business growth.
• Accountability - Holds self-accountable, following through on commitments, and taking ownership of successes and failures. 
• Excellence - Takes pride in work, striving for excellence and working to establish an outstanding level of professional delivery. 
• Results - Delivers against commitments by driving tasks to completion. 
• Team – Works closely with others towards a common vision or goal, actively shares responsibility and rewards, and contributes to the success of the team.