Sr. Product Marketing Manager

About BeyondTrust

BeyondTrust is the worldwide leader in intelligent identity and access security, empowering organizations to protect identities, stop threats, and deliver dynamic access to empower and secure a work-from-anywhere world. Our integrated products and platform offer the industry's most advanced privileged access management (PAM) solution, enabling organizations to quickly shrink their attack surface across traditional, cloud and hybrid environments. 
Learn more at www.beyondtrust.com. 

What Will You Do? 
The Sr. Product Marketing Manager will provide strategic leadership and own the go-to-market strategy for BeyondTrust's Privilege Password Management products. The position performs a key role in bringing products to market, driving competitive sales and channel programs, delivering content for campaigns and enablement, and other defined objectives that drive revenue growth, market leadership and awareness.  The position reports to the Director of Product Marketing and provides excellent opportunity for visibility and growth.  In this role you will:

• Develop and drive the go-to-market strategy for the BeyondTrust products within the privileged access management solution portfolio.
• Work with customers and other stakeholders to understand current and emerging needs and translate into compelling marketing messages that align with buying criteria.
• Define, manage, and evolve differentiated competitive messaging and market positioning.
• Deliver and manage content to assist with the development and execution of marketing campaigns and demand generation programs.
• Launch new – or update existing – products working with executive management, sales, operations, marketing, training, and other cross functional teams.
• Act as a spokesperson to effectively represent Privileged Account and Session Management products, markets and strategies to customers, partners, analysts and media through public speaking, social media, written and other communications.
• Analyze marketing influence on attainment of product revenue goals and manage marketing budget for assigned products.
• Analyze market dynamics and competitive landscape that affect product demand and direction.

What is Required:

• 5+ years in technology product marketing, product management or Pre-Sales
• BA/BS degree.  MBA preferred
• Product Marketing certification preferred (Pragmatic Institute, Sirius Decisions, etc.)
• Direct experience marketing software-based IT security products (privileged access management, identity and access management, privileged credentials/secrets management, DevOps security, compliance or security technologies and markets) highly desired.
• Experience marketing SaaS solutions preferred but not required
• Demonstrated ability to learn new and complex technologies so that concepts can be communicated at all levels of the organization
• Experience with market sizing, segmentation, and competitive intelligence
• Experience working with customers to understand requirements, position solutions and develop differentiated offerings and GTM plans
• Excellent track record of performance against goals
• Outstanding oral and written communication skills, problem solving and analytical skills
• Ability to travel at least 20% of time

Who are you?

• You enjoy working with a team or alone as the situation dictates.
• You have a great sense of humor.
• You are passionate, optimistic, and energetic.
• You have an insatiable thirst for knowledge and improvement and the desire to grow in your role and the company!
• You evoke inspiration in those around you and encourage them to create their best work.
• You are up to speed on the latest Cyber Security Trends.
• You always work for the best interest of the group.
• You have unwavering personal integrity and a work ethic.
• You proactively seek change and improvement.
• You graciously give and receive constructive feedback.
• You are motivated no excuses and are a tenacious self-starter

BeyondTrust is an EEO/AA/Disability/Vets Employer and an equal opportunity employer, offering a competitive salary with excellent benefits. We welcome all candidate applications who meet the minimum qualifications listed above.

What truly makes BeyondTrust special are the people – people who keep the culture strong and make working here exciting, rewarding, and ultimately fun!

Search @beyondtrust and #beyondtrustlife on Twitter and LinkedIn to find out more.