Strategic Account Marketing Manager UKI

YOUR MISSION

• Manage account and internal relationships to build strong teams, clear vision and impactful delivery
• Define, refine and execute consumer focused marketing strategies to support growth for a strategic wholesale account group and PUMA UKI business – across sports performance and sport-style business units.
• Lead and plan seasonal account marketing to drive retailer success; collaboration with Sales & Merchandising teams to produce activity for the Go-To-Market process, including sell-in and sell-through.
• Coordinating with the PUMA UKI Brand teams in Sportstyle and Sports Performance, you will develop and deliver best-in-class full funnel campaigns for our strategic retailer partner. Campaigns will deliver in multiple markets and channels; commercial, digital, social media, partnerships and activation.
• Coordinate with the PUMA Retail team to manage the in-store retail execution including the VM & Puma FTW Walls across Mens, Women’s & Kids
• Develop a great understanding of the High Street and Premium sports-lifestyle consumer across Europe
• Strategic Account Group: work with PUMA Sales Head to evolve strategy, projects and plans, aimed to elevate the brand and drive awareness, engagement and conversion with target consumers
• Integrate with the wider marketing team & strategies of Sportstyle & Sports Performance locally & in Europe to maximise opportunities for the brand and your Accounts - ensuring Trade needs are considered and delivered
• Setting measurements, evaluation and analysis of all marketing activity, identifying key learnings and best practice for future planning.
• Support the production of marketing documents including GTM presentations, reports as well as input to regional requests.
• Keep abreast of new social media sites, web technologies, and digital marketing trends
• Continually maintain an awareness of consumer trends and insights and provide unique and creative solutions using this knowledge, to reach new audiences
• Keep PUMA Direct To Consumer channels and opportunities front of mind to ensure smooth collaboration and seamless integration from the consumers’ perspective
• Budget management

YOUR TALENT

• Consumer obsessed, creative and culturally considered
• Excellent relationship management skills and proven track record of account management
• Excellent planning and organisation, a multi-tasker with an ability to prioritise
• Pro-active, ability to show initiative / ideas, Detail oriented, resourceful
• Commercially minded
• 3-5 years experience and a proven track record delivering fully integrated marketing campaigns
• In-depth knowledge of the sportswear/ streetwear/ fashion retail landscapes, trends and influences
• Able to work independently, but also collaboratively on projects with multiple stakeholders
• Excellent communication skills; articulate, efficient and concise. Strong verbal and written communication
• Well-developed problem-solving skills, able to use initiative in ambiguous and pressured situations
• Knowledge and experience of social media and digital channels
• Entrepreneurial spirit and energy, and a way of using creativity to make the most of any situation

Willingness to travel as—required within the UKI and Europe

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.