Strategic Marketing Programs Manager

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Strategic Marketing Programs Manager in United States.

In this role, you will own and execute high-impact marketing programs that sit at the intersection of partnerships, demand generation, and strategic campaigns. You will be responsible for driving co-marketing initiatives with key media and ecosystem partners, translating strategic objectives into actionable campaigns that generate pipeline and measurable business outcomes. This position requires a strong blend of strategy and hands-on execution, as you will manage everything from planning and stakeholder alignment to delivery and performance tracking. You will also play a key role in shaping partner messaging, coordinating external collaborations, and supporting event and influencer initiatives. Working in a fast-paced, evolving environment, you will partner closely with senior stakeholders across marketing, product, and partnerships teams. This is an opportunity for a high-ownership marketer who thrives on building scalable programs that directly impact revenue growth.

• Own and execute strategic marketing programs in collaboration with media, ecosystem, and strategic partners to drive pipeline impact.
• Develop and manage co-marketing campaigns including webinars, events, content initiatives, newsletters, and targeted partner activations.
• Build and maintain senior-level relationships with external partners to align on shared goals and long-term growth opportunities.
• Lead execution of partner events, trainings, and field activations, including logistics, coordination, and on-site delivery when required.
• Contribute to campaign strategy, messaging, briefs, and content development in partnership with Product Marketing and Creative teams.
• Support influencer and external partner programs, including coordination, content execution, and performance tracking.
• Monitor campaign performance, analyze results, and provide actionable insights to optimize engagement and pipeline outcomes.
• Ensure consistent follow-through on deliverables, timelines, and reporting across all partner-led initiatives.

Requirements:

• 3–5+ years of experience in B2B marketing, partner marketing, field marketing, demand generation, or account-based marketing.
• Proven ability to manage and execute marketing programs tied to pipeline and revenue goals.
• Strong project management skills with the ability to handle multiple concurrent initiatives in a fast-paced environment.
• Experience building and managing external partner relationships and cross-functional stakeholder engagement.
• Demonstrated success executing events, webinars, co-marketing campaigns, and integrated marketing programs.
• Strong communication skills with the ability to adapt messaging for different audiences, including senior stakeholders.
• Ability to contribute to messaging, campaign development, and content creation with strong marketing instincts.
• Analytical mindset with experience tracking performance and optimizing campaigns based on data.
• Comfortable working in evolving environments with shifting priorities and high execution expectations.
• Experience building repeatable frameworks and scalable marketing processes is a strong plus.

Benefits:

• Competitive compensation package including equity/stock options.
• Unlimited paid time off and flexible work schedule.
• Fully remote-first environment with collaboration during core working hours.
• Comprehensive benefits including health coverage and retirement plan support with employer match.
• Opportunity to directly impact pipeline growth and strategic business outcomes.
• Access to a dynamic, fast-growing, and collaborative marketing organization.
• Support for professional growth in a high-ownership, high-visibility role.
• Work-life balance focused culture with flexibility and autonomy.