Strategist (Freelance)

Company Description

A division of Publicis Groupe, Publicis Digital Experience is a network of top-tier agencies designed to develop capabilities and solutions to enable growth and provide scaled access to the digital capabilities of Publicis Groupe in service of our clients. Together, the Publicis Digital Experience portfolio endeavors to create value at the intersection of technology and experiences to connect brands and people.

Our model to transform every brand experience will help clients navigate, develop, and activate commerce in a way that will provide them with a future-proof model for modern marketing. With our unique expertise in consumer engagement, CRM, and commerce, Publicis Digital Experience powers brands and empowers people in a new era of creativity. An ever-changing landscape and the need for fluid thinking is just part of our problem-solving nature. Which means we’re untethered from any specific medium or method—we go where ideas will work best.

We are an expanding network with more than 5,000 employees, with agency brands throughout our global offices. Publicis Digital Experience brands include Razorfish, Digitas, Arc Worldwide, Saatchi Saatchi X, Plowshare, 3Share, and the Publicis Commerce Exchange.

Job Description

We are looking for a Strategist who is adept in CRM marketing with the ability to lead internal and external strategy discussions. This role will manage different brands in the same industry- the ability to manage nuances for each brand while finding synergies across the category will bring success in the role. This role is temporary and is set to end in August 2024.

Account Stewardship

• Lead strategic & program recommendation conversations with the client.
• Provide oversight on day-to-day strategy needs.
• Partner with both Account and Creative teams to ensure excellence of work.
• Work closely with Data to identify new testing opportunities.
• Collaborate with manager in the development of incremental opportunities.
• Defend strategic direction or work as needed.
• Provide strategic oversight on creative development.

Program Responsibilities

• Develop program creative briefs for CRM channels.
• Identify additional cross channel channels messaging opportunities.
• Have an understanding of testing ideas.

Thought Leadership

• Conduct industry & channel research to find new ways in.
• Create and maintain industry competitive analysis reports.
• Develop annual best practices reports for internal and external teams.

Qualifications

• 3+ years of experience at an agency or within an advertising or marketing environment.
• CRM or digital marketing strategy experience.
• Telecom and/or tech brand experience especially is a plus. 
• A self-starter who is competent in independent settings and manage multiple priorities in a fast-moving environment. 
• Excellent written and oral communication skills.

Additional Information

At Publicis Groupe, we offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance, transportation, and parking benefits, legal benefits, pet insurance, and auto and home insurance. 

You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary benefits. You will also be eligible to participate in the Publicis 401(k) Plan after you complete 1,000 work hours in a consecutive 12-month period.

Publicis Digital Experience is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances. 

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected].

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $31.01 - $48.80 /hr. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. This role may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. This role may also qualify for participation in our 401(k) plan after eligibility criteria have been met. The Company anticipates the application deadline for this job posting will be 3/28/2024.