SVP, Account Growth and Integration

WHO WE ARE:

At RAPP, with unrivaled depth of expertise in first-party data, we’ve been observing and cataloguing real people’s lives for 50 years. In today’s world the balance of power has shifted and customers are in control which is why we put people and their preferences at the heart of the brand experience through the discipline of CMR – Consumer-Managed Relationships. We create marketing that matters and RAPP’s expertise in data and marketing sciences gives us and our clients actionable human insight - an incredible understanding of genuine motivations, observed transactions and actual interactions. Our process reflects how real people think; we balance the left brain and the right – and we do our best work when we bring Precision and Empathy into balance.   Building on our data foundation, RAPP delivers a range of capability across social, digital, customer experience and technology. RAPP is part of the global network Omnicom and is part of the DAS Group of Companies.  To learn more, visit www.rapp.com

Our team in Chicago is an integral part of Team DDB, an integrated agency team created by Omnicom to develop and deliver state-of-the-art marketing solutions geared towards recruiting best-in-class candidates for the US Army. We are building a modernized platform to target, attract, manage and nurture prospects interested in joining the US Army via state of the art customer experiences, as well as bolster the strength of the mission critical organization protecting our borders. We’re building and configuring marketing technology and communications to drive personalization across the entire recruitment journey.

HOW WE DO IT:

At RAPP we are fiercely focused on the individual and how we can create value from every individual’s experience with a brand. We do this across three capability areas: customer centric consulting, creativity that inspires action and customer experience management. Our data analysts know who that person is. Our strategists understand what they want. And our award-winning Technologists and Creatives know how to get it to them.

When it comes to individuals, we’re fierce. We stand up for individuality. We speak up against bland, broad-brush generalizations. We fight for solutions that adapt to the individual’s needs, beliefs, behaviors and aspirations. And we commit to doing this in every aspect of our work for clients and their consumers. We actively foster an inclusive workplace where diversity and individual difference are valued and leveraged to achieve the agency’s vision. And most importantly we value every individual’s wellbeing. We are Fiercely Individual.

YOUR ROLE:

You’ll provide sound strategic guidance and leadership to your team, colleagues and senior level clients (SVP and CMO level) and other Team DDB agency leaders.  You will provide guidance to the day-to-day teams and senior leaders responsible for managing our clients’ business as well as build relationships with the most senior clients in our portfolio to identify opportunities for optimization and growth and be a trusted advisor as they lead their teams.  You will be an avid follower of shifts in the environment and provide guidance to the team and clients as to how to adjust strategy to best position them in the context of these shifts.  You will also educate client teams to ensure that they are delivering state-of-the-art counsel and content to their clients.  You will serve as an agency leader and contribute significantly to the performance and revenue of the account.

YOUR RESPONSIBILITIES:

Client - Partnership

• Understand client business and ensure roadmaps are aligned to strategic business direction
• Strategically build client trust and effectively facilitate/negotiate for business growth
• Collaborate with the strategy and marketing science teams to garner market, customer and funnel insights and utilize them to guide optimizations across the marketing funnel
• Hold Creative, Strategy, Marketing Sciences, and Technology teams accountable to deliver against client roadmaps and course correct as necessary
• Partner closely with Client Service, Experience Strategy and other relevant leaders to ensure teams are working in an integrated manner to deliver against client goals

Client - Growth

• Set multi-year engagement plan with an effort to maintain or growth scope
• Drive organic growth, identifying, and opening new revenue streams
• Participate in new business efforts, leading the brief, internal team, and client/prospect
• Develop strategic initiatives designed to impact client business and drive agency growth
• Develop agency capability and broaden our offering through clients’ growth.

Team - Build, Lead, Mentor, Network

• Provide hands-on inspirational strategic leadership and guidance for teams
• Build strong working relationships with functional leads and team members
• Keep Managing Partner/Director apprised of key client opportunities, potential risks and other key nuances which affect the health of the business
• Set high talent standards, develop, coach, and mentor talent
• Work with Managing Partner and Human Resources to identify, attract and retain talent
• Build and nurture strategic relationships with decision makers and influencers in the client organization as well as key decision makers across Team DDB agencies

REQUIRED SKILLS:

• 10+ years general management experience.
• Experience in advertising/digital marketing.
• Experience with CRM a huge plus.
• Experience working with US Army or other DoD Agency a huge plus.
• Experience in managing organizations or multi-client services teams.
• Experience in the application of multi-channel marketing programs in the areas of customer acquisition, retention, nurturing and optimization.
• Established track record of successful financial growth for a business.
• Excellent planning, organizational, and problem solving skills.
• Must have leadership, coaching and mentoring qualities.
• Excellent interpersonal, presentation and written skills.
• Strong managerial skills – focus and commitment to talent development.

NOTE:  This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.