U.S. Channel Marketing Manager

Location

Brookfield Place New York - 225 Liberty Street, Suite 4310

Business - Brookfield Oaktree Wealth Solutions

Brookfield Asset Management, a leading global alternative asset manager, has an exemplary 100+ year history of owning and operating real assets and related businesses. In 2019, Brookfield acquired a majority interest in Oaktree Capital, a leader among global investment managers specializing in credit and other alternative investments. Together, Brookfield and Oaktree share a long-term, value-driven, contrarian investment style, focusing on sectors in which their in-depth operating experience and market knowledge provide a competitive advantage.

Brookfield Oaktree Wealth Solutions is a newly created entity serving the global wealth management channel, delivering the strength and expertise of Brookfield and Oaktree across private and public funds. The business unit is dedicated to effectively supporting the financial intermediary community and bringing timely & unique solutions to market with the individual investor in mind.

Brookfield Culture

Brookfield has a unique and dynamic culture. We seek team members who have a long-term focus and whose values align with our Attributes of a Brookfield Leader: Entrepreneurial, Collaborative and Disciplined. Brookfield is committed to the development of our people through challenging work assignments and exposure to diverse businesses.

Job Description

The Firm is seeking a Marketing Manager to join the growing Marketing & Communications team in its New York office, working closely with the U.S. sales team, investment teams and legal professionals. This person will be responsible for marketing and brand-building among financial advisors in the U.S.

Responsibilities:

• Develop and manage targeted marketing programs following a multi-channel approach (sales engagement, events, conference calls, email, digital, social and PR)
• Collaborate with the Head of U.S. sales to create industry leading marketing content, campaign strategies and sales enablement programs
• Create a data-led marketing segmentation strategy leveraging third party data sets, internal sales and marketing intelligence.
• Develop impactful marketing journeys based on segmentation and analytics
• Build loyalty through the creation of an advocacy program delivering targeted thought leadership, hosting impactful events and digital engagement.
• Partner with the sales team to understand their needs and effectively communicate them with marketing initiatives, timing and results
• Contribute to thought leadership agenda ensuring content meets the needs of advisors
• Develop expertise understanding the complexities of the partner firms and their areas of focus
• Lead product launch and servicing campaigns; navigating the investment resources across the Firm
• Set specific and measurable marketing goals and report on relevant performance metrics, and ability to integrate data-driven learnings into actionable insights for sales colleagues

The Candidate:

The successful candidate will possess the following:

• Bachelor's Degree in Marketing, Communications or another related field or demonstrated comparable experience.
• 10+ years of relevant experience
• Strong interest in financial services marketing, and experience with asset management and retail/intermediary channel preferred
• Affinity for data, analytics and digital marketing
• Experience with investments and knowledge of alternatives strategies in public and private markets is beneficial
• Outstanding project management and prioritization skills, with experience leading strategic and tactical marketing initiatives
• Strong interpersonal, relationship-building, and communication skills
• Exceptional attention to detail, placing a high priority on accuracy
• Strong analytical skills and quantitative orientation
• Working knowledge and affinity for a variety of marketing technology
• Excitement for working in an entrepreneurial environment, sharing and establishing best practices

Salary Range: $120,000 - $150,000

Our compensation structure is comprised of a base salary and a short-term incentive program (cash bonus). Cash compensation tends to vary based on geography to account for local market conditions and is set to be market competitive. Compensation decisions are based on a number of factors including relative experience, overall years of experience, industry experience, education and designations

Brookfield is committed to maintaining a Positive Work Environment that is safe and respectful; our shared success depends on it. Accordingly, we do not tolerate workplace discrimination, violence or harassment.

We are proud to create a diverse environment and are proud to be an equal opportunity employer. We are grateful for your interest in this position, however, only candidates selected for pre-screening will be contacted.