Video Team Lead

Omnisend is a powerful email & SMS marketing platform built for growing ecommerce businesses that have graduated past the basic email marketing tools. Our platform combines rich customer data with an omnichannel approach that empowers smart marketers to generate sales by sending highly personalized messages via email, SMS and push notifications. Omnisend is now used by over 125,000 brands in 130 countries all over the world, sending millions of messages every single day.

We are looking for a Video Team Lead to spearhead the growth of Omnisend’s YouTube channel and elevate our video content strategy, as well as provide video content for various stakeholders. This role combines creativity, strategic thinking, and leadership skills to ensure our video content not only educates but also captivates and engages our audience. You’ll be embedded within our Communications & Creative team to oversee all video initiatives and drive measurable growth in our video performance.

What you’ll do at Omnisend:

• Develop and execute a comprehensive strategy to grow Omnisend’s YouTube channel, driving subscriber growth and engagement
• Plan, manage, and optimize video content, focusing on educational topics, tutorials, success stories, and thought leadership in the email and SMS marketing space
• Collaborate with internal teams (Content, Design, Product, Marketing) to identify key video topics that align with Omnisend’s brand goals
• Oversee video production, ensuring high-quality outputs that are consistent with our brand identity and tone
• Analyze YouTube metrics and performance data, translating insights into actionable improvements for future content
• Serve as the creative lead for the video team, brainstorming and implementing new video formats, styles, and storytelling approaches to keep content fresh and engaging
• Manage a team of video editors, content creators, and on-screen talent, fostering collaboration and ensuring projects are delivered on time and to a high standard
• Stay updated on YouTube trends, algorithm changes, and industry best practices, implementing new tactics to optimize performance.

We expect that you’ll bring:

• Proven experience growing a YouTube channel, managing video strategies, or leading video production projects
• Strong knowledge of YouTube SEO, audience analytics, and content optimization techniques
• Excellent project management skills, with the ability to juggle multiple projects and deadlines
• Experience working collaboratively with cross-functional teams to align video content with broader marketing and product goals
• Leadership experience, with a track record of managing and inspiring a team to deliver exceptional results
• A creative mindset, capable of generating innovative ideas for video formats and storytelling
• Familiarity with video editing software and production tools & in-house video studio operations, with the ability to provide guidance on technical aspects (hands-on editing experience is a plus but not required).

What we offer in return:

• Gross salary starting at 4300 EUR/month based on experience
• Quarterly salary reviews
• An unlimited learning budget for self-improvement complying with the best interest of Omnisend
• Private health insurance
• Unlimited access to psychotherapy
• Flexible working hours and remote work possibilities
• Workstation budget
• Personalised work anniversary gifts, such as house cleaning, spa treatments, international flights, etc.
• Working methods and best practices inspired by the best tech companies in Silicon Valley
• Senior colleagues (over 70%) enable us to have a high-performing, productive environment where your growth will accelerate
• Attractive workations and team-led team-building events