VP, Brand & Creative

OpenWeb · New York City, NY

Company

OpenWeb

Location

New York City, NY

Type

Full Time

Job Description

We create a safe space for communities to thrive.

OpenWeb is on a mission to improve the quality of conversations online — and build an internet where content creators of every kind are empowered to truly own their audience relationships & thrive independently.

We build technologies rooted in healthy conversations, transparent first-party data relationships, and mutual economic prosperity for all stakeholders. Wherever there is a content creator to empower, a conversation to protect, or a community to host — OpenWeb will be there.

Today, OpenWeb partners with more than 1,000 top-tier publishers (including The New York Times, Wall Street Journal, Yahoo, HuffPost, Fox, Hearst, Refinery 29, and more) and hosts over 115 million active users across the internet every month.

Founded in 2015, OpenWeb has over 250 employees across New York City, Tel Aviv, London, Paris, San Diego, and Canada. We are backed by top-tier investors such as Insight Partners, Georgian, Entrée Capital, The New York Times, Samsung Next, Dentsu, and others.

Together, we empower individuals to think boldly and make a difference for a better world. We’re driving innovations that naturally bring people together and foster healthy discussions—so they have more dinner-table talks and fewer shouting matches online. It starts with us. Are you in?

About the VP, Brand & Creative role:

The VP of Brand & Creative will be the brand gatekeeper and ambassador across all internal and external channels to ensure a cohesive brand experience for all stakeholders interacting with our brand. You will work to unify and create our brand strategy, build a brand and creative foundation, and work closely with content, marketing, sales, product, and other departments to support the company's presence in the market and its growth. 

What you’ll do:

  • Unify OpenWeb acquisitions and create our brand strategy and identity to enable Product Marketing and Growth Marketing.
  • Continuously look for ways to evolve and enhance the visual representation of our brand based on how customers, partners, and employees interact with the brand.
  • Collaborate with the Product, Sales, and Partners Success team to drive major launches (product, brand, or website). 
  • Collaborate with all marketing team members to ensure consistency across all deliverables and channels marketing team on tactical creative execution of campaigns.
  • Support the CMO in hiring and managing brand agencies.
  • Build brand and creative foundations, including a brand book, design templates, campaign process, and more.
  • Support the HR team to identify gaps and opportunities in employer branding and determine feasible employer brand campaigns.
  • Collaborate with different departments in preparation for industry events, roadshows, and more.

What you’ll bring:

  • 15+ years of experience leading Brand and Creative efforts. 
  • Strong design and creative skills - a must!
  • Copywriting experience - a plus.
  • Experience working in a start-up environment.
  • Experience in unifying brands post acquisitions. 
  • Experience in driving IPO roadshows - a plus.
  • Deep knowledge of the digital media ecosystem and AdTech players. 
  • Proven track record of understanding publishers' and advertisers' needs. 
  • Prior experience leading teams of content, brand strategists, and creatives. 
  • Excellent relationship-building and interpersonal skills.
  • Excellent communication and presentation skills.
  • Location: NYC preferred, Remote optional- This position will work with team members from North America and EMEA markets.

What You'll Get:

The compensation package for the VP, Brand & Creative role includes an annual salary ranging between $220,000-$280,000 OTE (based on candidates' experience and skill set). Additionally, this role is eligible for equity, and benefits, including:

  • Premium health benefits (subsidized in %100 for employees), including comprehensive vision, medical, and dental through Aetna.
  • 401k
  • Uncapped PTO policy!
  • Phone reimbursement  
  • Telehealth plan with 24/7 access to a dedicated team of physical and mental healthcare providers.
  • Company-sponsored Life and Accidental insurance.
  • Team events, holiday parties, and outings
  • Career growth & Ownership
  • Amazing coworkers!

The OpenWeb Culture:

We offer a dynamic and unconventional work environment that spaning from NYC to Tel Aviv, bringing together a diverse group of world-class and high-caliber techies, wordsmiths, entrepreneurs, and creative thinkers. We empower every individual across our global team to be a catalyst for change and strive to create a work environment where you can have the utmost autonomy over your role and projects from start to finish.  If you want to join an innovative tech company where you can challenge yourself, have the freedom to own your work, and make a lasting impact, then you have a spot within our growing community!

OpenWeb is committed to building diverse teams and upholding an equal employment workplace free from discrimination. We hire amazing individuals regardless of race, color, ancestry, religion, sex, gender identity, national origin, sexual orientation, age, citizenship, marital status, pregnancy, medical conditions, genetic information, disability, or Veteran status.

Apply today to build your skills with us as you build a better web for everyone.

We care about your privacy. Please take a moment to review OpenWeb’s Privacy Practices.

 

Apply Now

Date Posted

02/22/2023

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