VP, Director of Marketing

THE ROLE

The Director of Marketing, North America, is a senior and highly visible role in New York – the company’s headquarters and its largest market – with a wide range of responsibilities. Under the direction of the Co-Worldwide Heads of Marketing, s/he will implement a customer-centric strategy that adheres to global guidelines, while partnering closely with specialists in the Fine Arts and Luxury Divisions to win business. S/he will manage a talented group of professionals – the Marketing Managers who plan integrated sale campaigns that drive demand, the Creative Services team that brings the campaigns to life, and the Special Events team that stages extraordinary experiences for Sotheby’s highest-value clients and prospects. The Director of Marketing will also be a close partner with his/her counterparts in Asia and Europe, and an important colleague for the heads of press, communications, partnerships, content, digital marketing, and proposals in North America.

The ideal candidate is a highly trained marketing professional, fluent in brand management and passionate about the worlds of art and luxury. S/he must have strong managerial skills, ensuring that the team continuously strives for excellence and delivers ambitious, thoughtful, and effective campaigns. At the same time, s/he must have the taste and judgment to ensure brilliant execution. The Director must also be an excellent communicator, able to create a compelling presentation and deliver it with confidence and clarity.  

RESPONSIBILITIES

• Create and present strategic marketing plans for all North American sales series 
• Develop and manage associated annual budgets 
• Oversee execution of sale marketing for all auctions and selling exhibitions in North America
• Manage three departments: Integrated Marketing, Creative Services and Special Events
• Mentor and develop talent 
• Partner with Chairmen and Specialists to develop compelling business-getting proposals
• Ensure that all brand guidelines are applied as appropriate
• Build strong relationships with peers throughout the global Marketing division

IDEAL EXPERIENCE & COMPETENCIES

• Bachelor’s degree
• 10+ years’ experience in brand and event marketing, with significant managerial responsibilities
• Passionate about art and luxury and knowledgeable about the larger market ecosystem
• Strong leadership, communication, and presentation skills
• Analytical, with creative problem-solving abilities
• Ambitious, savvy, and entrepreneurial
• Strong emotional intelligence and the ability to reach out and engage with a broad range of colleagues and external partners