VP, Go-To-Market (GTM) Operations

QGenda is hiring a Vice President, Go-To-Market (GTM - Sales and Marketing) Operations, who will be responsible for managing ongoing operations for sales and marketing, including organization-wide administration of salesforce.com, the marketing tech stack and sales reporting management. This role reports directly to the Chief Sales Officer, with a dotted line to the Chief Marketing Officer. This role interacts with the entire enterprise and is an integral part of the organization. Responsibilities begin with the ownership of the sales process: its implementation, compliance, governance and execution in Salesforce.com. 

In addition, Operations owns all reporting and analysis of all aspects of the Sales and Marketing team, including: pipeline, performance metrics, trends, forecasting, territory formulation, planning and opportunities at individual, regional and divisional levels. This includes providing management with a complete picture of business performance. This person will also work with internal and external stakeholders to ensure the appropriate objectives and priorities are enabled within the sales organization. Finally, this role oversees and manages an Operations team (currently a team of four), continually seeks and suggests opportunities for process and technology improvement, and documents SOPs and best practices. 

How You'll Make an Impact

• Reporting and analysis of key metrics - including by product and by market segments - within Sales, Marketing, and at times within Product Strategy
• Territory, quota and compensation planning
• Executing other ad hoc analysis and reporting needs and summarizing results and trends
• Identify, develop, monitor and provide analysis of sales and marketing performance KPIs and metrics
• Deliver accurate and timely updates for ongoing reporting, including Board reporting
• Partner with Sales and Marketing leadership to identify opportunities for process improvement and execute among the team
• Project management of Salesforce updates, changes related to better data quality and management
• Actively participate in long range planning, growth modeling, annual budgeting process, and strategic initiatives
• Oversee strategy and operations for all sales and marketing systems, including but not limited to Salesforce.com, Marketo, InsightSquared, Outreach, etc.
• Evaluate and optimize the use of sales and marketing CRM and demand gen tools with a goal of streamlining lead generation and sales cycle development
• Manage relationships with tools and systems vendors including system architecture and design, identifying development and customization needs
• Coach and teach direct reports and encourage continual professional development
• Own and enforce general process and CRM compliance
• Participation/leadership in Salesforce Governance Committee

Who You Are

• Strong analytical and problem-solving skills with meticulous attention to detail 
• Capable of leading a team well, delegating tasks appropriately, and setting the strategic direction of operations within the company 
• Ability to multitask, prioritize and work efficiently 
• Excellent verbal and written communication skills 
• Proficient with SFDC, Microsoft Excel, PowerPoint, and other potential elements of tech stack (InsightSquared, Outreach, etc,) 

Experience You Bring

• Bachelor's Degree from an accredited university preferred 
• 10+ years of experience in sales strategy and data analysis 
• 8+ years in operations management 
• Experience leading and managing a small team