VP, Marketing

Marketing VP, Marketing Technology and Automation

Gartner research and insights help business leaders make more effective decisions every day. Our Marketing team strives to understand the needs of the customers and communities we serve and designs the most effective marketing programs to profitability drive top-line growth for Gartner. This team accelerates sales activity by attracting, engaging and converting leaders and their teams through the delivery of compelling Gartner insights and experiences throughout the buyer journey.

The VP, Marketing Technology and Automation is responsible for planning and executing the key technology and automation priorities (in collaboration with the Marketing Leadership team) to maximize Marketing's impact on Sales Productivity, Gartner's top-line revenue growth, and Marketing's success.

What you will do:

• You will lead the Email Center of Excellence, the Marketing Technology team, and the Customer Lifecycle Management team.

• From a technical perspective, ensure our enterprise platforms and specifically Salesforce.com is deployed to maximize the effectiveness of Marketing initiatives in driving improved Sales Productivity and ensure a compelling UX for Sales AEs/BDs/Leaders.

• With the Customer Lifecycle Management team, you will research and document all prospect/customer "touches" through-out an individual's relationship journey with Gartner, and working collaboratively with all relevant BUs, make recommendations for changes to improve and optimize the Customer Lifecycle.

• Ensure the development and execution of a world-class Email Center of Excellence for prospect marketing, client marketing and retention marketing across multiple Gartner business units. Execute to published and shared KPIs that are informed by top industry benchmarks.

• Ensure the overall Marketing team is served with a strong and rationalized stack of marketing productivity tools and technologies to allow for the cost-effective delivery of differentiated Marketing programs and initiatives.

• Partner with the Senior Leadership Team to design, develop and lead implementation of technology and automation solutions to meet business needs founded on a thorough understanding of business unit strategies and objectives, the competitive landscape, and current and potential future business challenges.

• Serve as an active member of the Marketing Leadership Team, working with senior management to devise appropriate solutions to drive Growth/AE through high volume and high-quality lead generation initiatives and prospect conversion programs.

• Support our Lead Effectiveness and Operations team with the system and technical requirements and ensure it's prioritization with our IT and other business partners.

• Work closely with IT and other business units to ensure a strong data architecture to meet the needs of Marketing programs.

• Establish requirements and ensure execution of Martech and Sales Tech integration.

• Lead, motivate, and develop a large team of managers and individual contributors. Expand and continuously improve the team's influence and impact with executives and senior leaders.

What You Will Need:

• 10+ years progressive business experience, preferably in a strategy, analytics or business consulting role, including 5+ years building and leading teams responsible for strategic analytics, marketing technology and/or other marketing functions.

• Bachelor's Degree required. Degrees with a concentration in statistics, data science, operational research, finance or economics preferred.

• P&L experience; comprehensive understanding of operations, both systems and processes.

• Exceptional leadership skills and proven ability to drive teamwork and inspire rapid adoption of change in a complex matrixed organization with distributed virtual teams.

• Excellent business vision and strategic capability, with a track record of driving results.

• Ability to solve complex problems, think creatively and successfully draw the larger business story out of facts and data.

• Strong knowledge of general business practices with a proven ability to establish trusted relationships across business units, gain consensus and drive action from a large, diverse global set of constituents. • Ability to prioritize and handle multiple requests concurrently and consistently deliver superior results in a timely fashion.

• Demonstrated ability to develop and deliver compelling executive-level presentations. Excellent verbal & written communication skills with demonstrated ability to convey complex concepts and analyses in an accessible and compelling way.

What We Offer:

• Limitless growth and learning opportunities.

• A collaborative and positive culture - Your team will be as smart and driven as you

• Outstanding compensation - Plus competitive benefits and generous time off

• A chance to make an impact - Your work will contribute directly to our strategy

#LI-Hybrid

Who are we?

Gartner delivers actionable, objective insight to executives and their teams. Our expert guidance and tools enable faster, smarter decisions and stronger performance on an organization's mission-critical priorities. We've grown exponentially since our founding in 1979 and we're proud to have over 19,500 associates globally that support over 15,000 client enterprises in more than 100 countries.

What makes Gartner a great place to work?

Our teams are composed of individuals from different geographies, cultures, religions, ethnicities, races, genders, sexual orientations, abilities and generations. We believe that a diversity of experiences makes us stronger-as individuals, as communities and as an organization. That's why we're recognized worldwide as a great place to work year after year. We've been recognized by Fortune as one of the World's Most Admired Companies, named a Best Place to Work for LGBTQ Equality by the Human Rights Campaign Corporate Equality Index and a Best Place to Work for Disability Inclusion by the Disability Equality Index. Looking for a place to turn your big ideas into reality? Join #LifeAtGartner

What we offer:

Our people are our most valuable asset, so we invest in them from Day 1. When you join our team, you'll have access to a vast array of benefits to help you live your life well. These resources are designed to support your physical, financial and emotional well-being. We encourage continued personal and professional growth through ongoing learning and development opportunities. Our employee resource groups, charity match and volunteer programs keep you connected to your internal Gartner community and causes that matter to you.

The policy of Gartner is to provide equal employment opportunities to all applicants and employees without regard to race, color, creed, religion, sex, sexual orientation, gender identity, marital status, citizenship status, age, national origin, ancestry, disability, veteran status, or any other legally protected status and to affirmatively seek to advance the principles of equal employment opportunity.

Gartner is committed to being an Equal Opportunity Employer and offers opportunities to all job seekers, including job seekers with disabilities. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access the Company's career webpage as a result of your disability. You may request reasonable accommodations by calling Human Resources at +1 (203) 964-0096 or by sending an email to [email protected].

Job Requisition ID:72292

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