VP of Content
Job Description
Job Description
As the Vice President of Content for Masslive,an Advance Local Media company, you will help us reimagine the ways we engage audiences with our storytelling. We need a leader who can guide our consumer-focused digital content operation while setting new standards for direct engagement with local audiences, including social media, and offer fresh thinking about how to build statewide coverage.
While we've been named the largest news organization in the state (according to Comscore), we want a VP who can execute a strategy to deepen relationships with our existing audiences and continue to grow our digital footprint. This leader will ensure we produce quality content that is immediate, accurate and engaging while enhancing our capacity for watchdog journalism ensuring high-impact stories, government wrongdoing or injustices are regularly featured.
Responsibilities:
- Business development strategy, budgeting, planning and growth recommendations for achieving Content revenue and audience targets, including regular analysis and reporting on progress
- Expense management of entire content operation
- Motivation and management of content leadership team to model the culture of the company
- Leadership, coaching and counseling for staff in journalistic principles and practices
- Recruiting, training, development and retention of staff consistent with business objectives
Skills and Experience:
- Bachelor's degree required, Master's degree preferred
- 10 years of experience in digital media
- Proven ability to lead and manage people along with all content services and projects
- Solid news judgment
- Ability to effectively represent the company's strategic vision and goals throughout the organization and in the community
- Ability to collaborate effectively with a variety of stakeholders
- Ability to manage high-level multiple tasks, prioritize work flow and manage budget
- Strong business acumen, communication, presentation and analytical skills required
- Proven experience in managing change throughout the organization
- Familiarity with major and emerging social media platforms, newsletter strategies and SEO best practice
Our company is driven by our mission, to strengthen and empower the communities we serve. Tell us how your leadership can enhance the work we do to reach citizens across the state of Massachusetts and impact their daily lives.
MassLive operates from two offices in the western region, our main office in Springfield and one in Worcester. The VP will spend time in each office as well as working remotely.
Our area is home to many scenic parks and outdoor venues such as boating, swimming, beaches or hiking for outdoor enthusiasts or those looking to get off the beaten path. Concerts, theatre performances, arts events and community and ethnic festivals are part of our cultural landscape. If sports is your thing, beyond the Celtics, Red Sox, Bruins and minor league professional teams, sports in all forms such as football, baseball, basketball, and hockey at the collegiate level is plentiful. Do you occasionally need big city life? We are just a short drive from Boston, or NYC, and happen to be a great place to raise a family as we enjoy good schools and a lower cost of living than the previous mentioned cities.
Additional Information
Advance Local Media offers competitive pay and a comprehensive benefits package with affordable options for your healthcare including medical, dental and vision plans, flexible spending accounts, fertility assistance, a substantial 401k plan to help plan for your future, generous paid time off, paid parental and caregiver leave and an employee assistance program to support your work/life balance, optional legal assistance, life insurance options, as well as flexible holidays to honor cultural diversity.
MassLive.com is one of the largest news and information websites in Massachusetts and was recently recognized as the best news site in New England for 2019 by the New England Newspaper Press Association. MassLive provides an essential 24/7 news, information and social interaction network. As an organization we aim to inform, engage and entertain, as well as promote active participation in the exchange of news and ideas because knowledge improves people's lives. We embrace new ideas and innovation.
MassLive.com is a part of Advance Local Media, one of the largest media groups in the United States, which operates the leading news and information companies in more than 20 cities, reaching 58+ million people monthly with our quality, real-time journalism and community engagement. Our company is built upon the values of Integrity, Customer-first, Inclusiveness, Collaboration and Forward-looking. For more information about Advance Local, please visit www.advancelocal.com.
Advance Local Media is committed to creating a diverse environment and is proud to be an equal opportunity employer, encouraging applications from people of all backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, genetic information, national origin, age, disability, sexual orientation, marital status or any other category protected under federal, state or local law.
Date Posted
03/02/2023
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