VP, Phillips 66 Marketing Leader

Job Description:

Role Summary/Purpose:

The VP, Marketing Leader - Phillips 66 & Synchrony Car Care will lead the marketing relationship with P66 and a select number of Synchrony Car Care partners. This role will serve as the primary marketing contact with all levels of the Phillips 66 partner and will lead the development, sell in and implementation of marketing strategies at all points of the cardholder journey - including but not limited to digital, acquisition and lifecycle. This individual will work collaboratively with both the P66 General Manager, Synchrony Car Care Marketing COE, Analytics and partner organizations to deliver new accounts and sales.

The Synchrony/Phillips 66 relationship began in 2013. Synchrony supports the P66 consumer programs under 3 brands (Phillips 66, Conoco, 76), as well as a Business Revolving Card (BRC), with a heavy focus on delivering value through the P66 Mobile App and growing transaction volume through SYCC network.

We're proud to offer you choice and flexibility. You have the option to be remote, and work from home, or come into one of our offices. You may be occasionally requested to commute to our nearest office for in person engagement activities such as team meetings, training and culture events.

Essential Responsibilities:

• Marketing relationship owner and primary marketing contact for P66 and select mid-market Synchrony Car Care client programs.
• Establish, develop and nurture key relationships at senior levels of the partner organization as well as
• the "day to day" counterparts.
• Incorporate the client's key business objectives, strategic vision, and marketing calendar into the planning process to achieve objectives.
• Monitor & manage performance of all key credit and marketing metrics vs. plan. Assist in the development of the Synchrony planning cycle including marketing planning, metric forecasting, Op Plan and PAR processes.
• Own and manage the annual marketing budget.
• Manage all aspects of the value proposition, including tracking industry trends, competitor's and customer experience metrics. Ensure program profitability and grow penetration through continued enhancements.
• Drive program to effectively work in an omni-channel environment. Ensure digital assets are in place and optimized. Push for cutting edge thinking and integration in all partner properties.
• Partner with the P66 General Manager to develop and deliver monthly and quarterly strategic program updates that drive discussion, support decision making and lead to overall enhancements.
• Leverage analytics to identify and provide actionable insights to client; sell in strategies to P66 and provide measurement of all activities to determine success.
• Develop and deliver strategies that create a strong competitive advantage differentiating Synchrony in the marketplace.
• Be a thought leader for the internal Synchrony client team and the P66 team to deliver impact from applicant / cardholder experience improvements.
• Perform duties and other special projects as assigned.

Qualifications/Requirements:

• Bachelor's Degree or in lieu of a degree, a high school diploma/GED and 9 years of B2B and B2C marketing experience
• A minimum of 5 years of total marketing experience, preferably in the credit card, financial services industry or oil and gas industry, to include:
  • Marketing leadership experience with exposure to consumer-facing programs and products
  • Experience with digital channels - online and mobile
  • Highly effective working with cross-functional teams and external clients; able to negotiate and influence to define and deliver on priorities
  • Outstanding communications, relationship building, influencing and collaboration skills
• Ability to travel as needed (~10-15%)

Desired Characteristics:

• 7 years of total marketing experience, in the credit card, financial services industry and/or oil and gas industry
• Prior experience in the Auto or Oil and Gas industry
• Breadth of knowledge and experience in marketing B2C/B2B/B2B2C including experience in digital marketing and experience to drive adoption and usage.
• Knowledge and understanding of the financial services and payments industries highly preferred
• Positive, high-energy attitude with a passion for digital and/or product marketing
• You are in-the-know of all things cardholder experience and can speak well to the latest trends in experience including mobile, eCommerce, payments, etc
• Enjoy a balance of strategic work with hands-on-implementation
• Organized, resourceful and results driven; tenacity to get stuff done
• High attention to detail and proven ability to manage multiple, competing priorities simultaneously
• Can self-manage and work autonomously with a remote, dispersed team

Eligibility Requirements:

• You must be 18 years or older
• You must have a high school diploma or equivalent
• You must be willing to take a drug test, submit to a background investigation and submit fingerprints as part of the onboarding process
• You must be able to satisfy the requirements of Section 19 of the Federal Deposit Insurance Act.
• New hires (Level 4-7) must have 9 months of continuous service with the company before they are eligible to post on other roles. Once this new hire time in position requirement is met, the associate will have a minimum 6 months' time in position before they can post for future non-exempt roles. Employees, level 8 or greater, must have at least 24 months' time in position before they can post. All internal employees must have at least a "consistently meets expectations" performance rating and have approval from your manager to post (or the approval of your manager and HR if you don't meet the time in position or performance requirement).
• Legal authorization to work in the U.S. is required. We will not sponsor individuals for employment visas, now or in the future, for this job opening.
• All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

Our Commitment

When you join us, you'll be part of a diverse, inclusive culture where your skills, experience, and voice are not only heard-but valued. We celebrate the differences in all of us and believe that our individual, unique perspectives is what makes Synchrony truly a great place to work. Together, we're building a future where we can all belong, connect and turn ideals into action. Through the power of our 8 Diversity Networks+ , with more than 60% of our workforce engaged, you'll find community to connect with and opportunity to go beyond your passions.

This starts when you choose to apply for a role at Synchrony. We ensure all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

Reasonable Accommodation Notice:

• Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.
• If you need special accommodations, please call our Career Support Line so that we can discuss your specific situation. We can be reached at 1-866-301-5627. Representatives are available from 8am - 5pm Monday to Friday, Central Standard Time.

Grade/Level: 12

The salary range for this position is 85,000.00 - 170,000.00 USD Annual

Salaries are adjusted according to market in CA and Metro NY and some positions are bonus eligible.

Eligibility Requirements:

• You must be 18 years or older
• You must have a high school diploma or equivalent
• You must be willing to take a drug test, submit to a background investigation and submit fingerprints as part of the onboarding process
• You must be able to satisfy the requirements of Section 19 of the Federal Deposit Insurance Act.
• New hires (Level 4-7) must have 9 months of continuous service with the company before they are eligible to post on other roles. Once this new hire time in position requirement is met, the associate will have a minimum 6 months' time in position before they can post for future non-exempt roles. Employees, level 8 or greater, must have at least 24 months' time in position before they can post. All internal employees must consistently meet performance expectations and have approval from your manager to post (or the approval of your manager and HR if you don't meet the time in position or performance expectations).

Legal authorization to work in the U.S. is required. We will not sponsor individuals for employment visas, now or in the future, for this job opening. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

Our Commitment:

When you join us, you'll be part of a diverse, inclusive culture where your skills, experience, and voice are not only heard-but valued. We celebrate the differences in all of us and believe that our individual, unique perspectives is what makes Synchrony truly a great place to work. Together, we're building a future where we can all belong, connect and turn ideals into action. Through the power of our 8 Diversity Networks+ , with more than 60% of our workforce engaged, you'll find community to connect with an opportunity to go beyond your passions.

This starts when you choose to apply for a role at Synchrony. We ensure all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

Reasonable Accommodation Notice:

• Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.
• If you need special accommodations, please call our Career Support Line so that we can discuss your specific situation. We can be reached at 1-866-301-5627. Representatives are available from 8am - 5pm Monday to Friday, Central Standard Time

Job Family Group:

Marketing