Web Analyst

What you'll do

Study website behavior patterns using metric tools to produce analysis and improve business results as well as end user experience. The Web Analyst also uses quantitative data that is collected using software measurement tools, traffic extracts, click streams and drill-downs. This data is used to develop an understanding of customer behavior, demographics, and life cycle. The Web Analyst coordinates report requirements with H&R Block associates to meet business needs. The Web Analyst also applies statistics-based market data to business issues and formulates recommendations.

• Articulate clear and trusted recommendations based on analysis.
• Use Adobe Workpace Advanced Knowledge including having the ability to define evar/props/events.
• Work with business to identify tagging needs.
• Lead Quality Assurance discussions with the Information Technology team.
• Provide Information Technology requirements for all components of Adobe button and page tagging.

About H&R Block

H&R Block's purpose is simple: To provide help and inspire confidence in our clients and communities everywhere. We've been true to that purpose since brothers Henry and Richard Bloch founded our company in 1955. Since then, we've grown to have approximately 12,000 offices throughout the United States and around the world.

We are a people company first and a tax company second. People who join H&R Block say it feels like being part of something bigger. A place with an amazing and storied history, but with a strong and urgent focus on the future. Maybe it's how determined, forward thinking and innovative we are, or how accessible our leadership is. We believe it's all those things, and much more.

H&R Block is committed to diversity and inclusion and is proud to be an equal opportunity employer. We consider qualified applicants regardless of race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. All qualified applicants are welcomed and encouraged to apply.

What you'll bring to the team

Work Experience:

• Adobe Workspace Advanced Knowledge
• Willingness to learn and work in Launch
• Familiarity with Adobe data warehouse
• Report builder trouble shooting
• Ability to add media pixels