Web3 Growth Marketing Manager (Remote)

Who is Serotonin

Serotonin is the leading breakthrough marketing and communications partner for digital asset companies, working with the top businesses and entrepreneurs in the industry on brand positioning, media relations, content, growth marketing, and go-to-market strategy. We bring together a deep expertise in financial services, digital assets, and decentralizing technologies to help innovators tackle some of the biggest challenges facing business and society by building the next generation of products, services, and experiences. Serotonin offers competitive market compensation and a remote work environment.

About the role

Serotonin is in search of a hands-on Growth Marketing Manager to join our team, collaborating closely with our Vice President of Growth Marketing. The ideal candidate will bring a keen enthusiasm for constructing tailored growth systems to meet client OKRs, fast and accurate campaign implementation, and exemplary organizational and communication skills. While strategic thinking is valued, a primary focus of this role is tactical execution—bringing growth plans to fruition through exceptional organizational and communication skills. This position offers a unique opportunity to collaborate with both emerging and established Web3 companies in the development and execution of high-impact growth initiatives.

We are primarily seeking candidates located in the Americas & EU time zones due to client geographic constraints.

Responsibilities

• Spearhead global demand generation programs, consistently updating stakeholders on initiatives, milestones, and outcomes.
• Collaborate intensively with the Client Services team and the Vice President of Growth to standardize growth marketing methodologies across various clients.
• Design and implement growth campaigns aligned with client-specific OKRs.
• Actively relay performance metrics and obstacles to clients, client leads, or internal team members as required.
• Engage collaboratively with other marketing departments, including Content, PR, Events, Community, Social, and Client Services.
• Stay current with emerging trends and updates within the Web3 ecosystem.
• Maintain a solid grasp of growth strategies deployed by other tech and product teams.
• Focusing on Performance Marketing & Attention Generation for:
• Twitter
• Reddit
• Telegram
• Discord
• Farcaster
• Mirror
• KOL’s / Influencers
• Questing / Community Engagement tools

Requirements

• 3-5 years experience working in growth marketing
• Proven track record executing successful growth deliverables for a variety of audiences. 
• Heavy experience with web3 growth and analytics tools
• Has managed programmatic ad campaigns to client OKRs
• Exceptional verbal, written, and analytical skills.
• Prioritizes tactics first, strategy second.
• A knack for grasping concepts and products quickly.
• Heavy experience with blockchain/Web3 or fintech. 
• A desire and ability to thrive in a fast-paced environment with impeccable organizational skills.
• Ability to prioritize resources and manage multiple clients/projects simultaneously.
• Experience in working with a global team is preferred.
• Experience working at a performance marketing agency and high comfort working across accounts is preferred.
• [Bonus: You have lived off of crypto for any point of your life, or you’ve materially contributed to a DAO]

Benefits

• Competitive Salary
• Health Insurance - (US Only) 
• 401(k) - (US Only) 
• Remote Work Environment
• Maternity/Paternity Leave