Brand Partner Specialist - App Modernisation

IBM • AE Dubai

Company

IBM

Location

AE Dubai

Type

Full Time

Job Description

Introduction
Introduction :
The ‘IBM Ecosystem’ includes thousands of partners who ‘Build’ on ‘Sell’ or ‘Service’ IBM technologies and platforms. As a Brand Partner Specialist (Partner) your mission is to engage the right technical co-marketing and go-to-market enablement resources which support your assigned partners to drive prospecting opportunity identification and solution co-creation for their clients.

You’ll grow revenue in your assigned Brand portfolio by increasing partner ‘Sell’ activities and overall go-to-market sales execution across all IBM territories covered by your partners. Assigned to ‘Sell’ partners by brand you’ll influence their sales technical and practice leads to increase adoption and co-create on their clients’ solutions with IBM brand offerings over competitive alternatives.

Excellent onboarding and an industry leading learning culture will set you up for positive impact and success whilst ongoing development will advance your career through an upward trajectory. Our sales environment is collaborative and experiential. Part of a team you’ll be surrounded by bright minds and keen co-creators – always willing to help and be helped – as you apply passion to work that will compel your partners to lead with IBM offerings when recommending solutions to their clients.

Your Role and Responsibilities

With 1 st class skills in developing and cultivating professional relationships you’ll establish trusted advisor status with your assigned ‘Sell’ partners. You’ll develop partner plans for assigned key partners which identify strategic growth areas revenue objectives enablement goals and define key milestones to measure success.

A natural collaborator and networker you’ll be the lynchpin between partner engagements and IBM’s breadth of capabilities (e.g. Hybrid Cloud Build Team Technical Sellers Expert Labs Marketing) as you experientially co-create on demos and prototypes that compel clients to invest in IBM’s products services and people.

We’re passionate about success. If this role is right for you then your achievements will mean that your career is flourishing your partners are winning and your clients are thriving. To help ensure this win-win-win outcome a ‘day-in-the life’ of this role may include but not be limited to…

  • Engaging local country /market sales teams Digital Sales teams Marketing and technical teams to activate joint go-to-market plans of high value engagements and opportunities.
  • Activating partner capabilities and capacity by executing skills enablement plans co-marketing strategies and leveraging promotions and incentives at the partner firm and seller level.
  • Collaborating with others to deliver results meaningfully contributing to immediate and 3 rd party teams whilst prioritizing group needs over individual ones.
  • Negotiating to successfully obtain commitment to solutions while maintaining integrity and relationships with internal team external partners and clients.


Required Technical and Professional Expertise

  • Expertise in building and going to market with Automation brand sales offerings that drive strong two-way revenue generating collaborations.
  • A proven successful history of co-selling with partners in front of their clients.
  • Demonstrable success of communication and personal relationship development at all levels across colleagues partners and clients.
  • Experience in driving sales plays promos incentives to channel partners.
  • Experience in driving opportunity identification through partners
  • A track record of consistently achieving targets with and through others – demonstrating high performance whilst challenging self and others to consistently deliver results.


Preferred Technical and Professional Expertise

  • Strong understanding of IBM’s Automation product suite (full training on IBM’s technologies will be provided).
  • Understanding IBM’s competitive differentiations in addition to our competition’s place in the market (full training on IBM’s technologies will be provided).
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Date Posted

05/30/2024

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