Channels Marketing Engineer

Schneider Electric Asyūţ, Egypt

Company

Schneider Electric

Location

Asyūţ, Egypt

Type

Full Time

Job Description

Who are we and what we stand for?

When you work for Schneider Electric you work for a company that is passionate about its people. Our people vision says, Great people make Schneider Electric a great company. We are proud to promote purpose, diversity, inclusion, learning and work-life integration - we're a great place to work and we are continually striving to be the best place to work!

Your Role - Magic happens when you bring great people together!

  • Own and refine the IA channel strategy for North East Africa & Levant cluster, with a focus on transforming IA channels.
  • Analyze data and monitors metrics as well as external competitive landscape. Use insights generated to inform channel strategy and action plan.
  • Platform channel partners to ensure optimal market coverage. Directly prospect, recruit and onboard new channel partners where necessary to improve coverage.
  • Localize global channel programs and implement these with local partners, working closely with Sales. Regularly meet partners to maintain good understanding and to support actions e.g. partner enablement.
  • Participate in annual renewal of commercial partner agreements (CPAs) in line with channel objectives, delivering through account managers for individual CPAs.
  • Assist channel account managers in their business planning with respective channel partners e.g. development of Joint Growth Plan Agreements.
  • Maintain partner performance reporting, manage Marketing Development Funds (MDF) and oversee partner rebates.
  • Develop and execute promotional marketing campaigns to boost sales of transactional IA products through all relevant channels, with a focus on sell-out.
  • Embody Digital leadership e.g. actively leveraging of digital tools and promoting digital marketing for demand generation. Promote channel partner adoption of the mySchneider portal.
  • Participation in the Annual Marketing and Sales Planning (AMSP) process.
  • Support external marketing activities led by channel partners or the Global Marketing team.
  • Manage the annual channel marketing calendar and budget.
  • Maintain a working understanding of key IA offers and communicate their value proposition to channel partners.

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Qualifications

  • Bachelor degree in Engineering
  • 0-2 years of experience in B2B channel marketing and/or B2B channel sales
  • Strong analytical skills with the ability to blend quantitative and qualitative insights for decision-making.
  • Fluent in English (spoken and written). Excellent communication skills to articulate marketing plans and messages.
  • Strong interpersonal skills to establish rapport internally and externally.
  • Passion for understanding and championing the needs of channel partners and their customers.
  • Love for constant learning, challenges and problem solving.
  • Collaborative mindset and enjoyment of teamwork.
  • Existing understanding of the IA ecosystem and networks with IA-relevant channel partners is a strong plus.
  • Existing knowledge of IA offers is a plus.
  • Experience in digital marketing (email marketing, marketing automation, search engine optimization, online advertising) is a plus.

    Required skills:
    • Analytical Skills
    • Industrial Automation
    • Interpersonal Skills
    • Communication Skills
    • Collaborative Mindset
    • Channel Marketing

Schedule: Full-time
Req: 0097SM

Apply Now

Date Posted

01/23/2025

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