Design Director

For us, “brand” goes far beyond visual guidelines and a voice deck. It permeates through everything: every word, event, product launch, piece of translational content, campaign, social post, press release, email—and email signature. It evokes our worldview and integrity, offers a belief system and values that go far beyond the products we sell. It’s a mechanism we use to shift perspective—sometimes even our own. And in the confusing and hyperbolic world of health and “wellness,” it amplifies science, advocates for education, and champions humanism, even when shortcuts to growth are tempting. When expressed well, it’s like bacteria: invisible, impactful, and everywhere. 

We are looking for an exceptional Design Director who can lead and manage our design team while creating and executing design strategies that will help us achieve our business objectives. As a Design Director, you will be responsible for overseeing the design process from concept to completion, including branding, product design, packaging, website design, and marketing materials. You will work closely with our marketing, product, and development teams to ensure that our design is aligned with our brand vision and business goals.

You are a wonderful hybrid: a creative storyteller, systems thinker, dot-connector, brand steward, detail-obsessor, inspiring leader, and most critically, an extraordinary designer in your own right. You’ve challenged the status quo to create, build, and evolve purpose-driven, category-defining, stand-for-something brands and have inspired loyal communities along the way. 

Your nurture and vision will propel passion and depth, and your Muji-store organization (even your emails and Google Docs are objects of art) and process will unlock the team’s full potential. You take a “the magic is in the details” approach to all that you do, and are maniacal about making sure that anything that goes out into the world has had your eyes on it. You can simultaneously hold a stratospheric 33,000-feet view while rolling up your sleeves in the proverbial weeds to jump into Figma and do the thing. 

We’re humans with big ideas, big convictions, and a big story to tell. We wake up each day to nudge science, health, and their impact forward. You (and your heart, brain, and visual storytelling) will help us get it right. 

Responsibilities

• Steward and execute the design strategy for Seed, including brand identity, product design, packaging, website design, experiential, and marketing materials.
• Adhere to and help evolve & refine our brand guidelines and creative standards to ensure Seed evolves and shows up consistently and effectively. 
• Manage and mentor the creative team of Art Directors, copywriters, designers, and video editors, including setting priorities, assigning resources, and providing guidance to help them grow in their roles.
• Collaborate with internal partners across brand marketing, product, and beyond to shape the strategy, ideation and creative execution across a wide range of work. 
• Effectively communicate and collaborate with cross-functional teams and stakeholders to ensure that design is aligned with the company's vision and business goals.
• Interpret and integrate feedback to advance the work, demonstrating flexibility while extracting meaningful input from stakeholders.
• Stay up-to-date with design trends and best practices, translate findings to inform and inspire the work, and provide thought leadership on design-related issues.
• Develop, implement, and monitor quality standards to ensure that all design work is of the highest quality, and meets the needs of our customers and the business.
• Oversee the development of a wide range of design assets from initial conception through to execution, including sketches, storyboards, wireframes, prototypes, and final designs.
• Find and develop working relationships with new creative vendors and collaborators as well as strengthening existing partnerships. 
• Work in close partnership with our Executive Creative Producer + Marketing Ops to ensure that design work is completed on time and within budget.
• Identify and implement process improvements to meet project and team needs. 
• Ensure that all design work adheres to brand guidelines and design standards.

Requirements

• 10+ years of experience in design, with at least 5 years in a leadership role.
• Strong portfolio of work that demonstrates expertise in branding, product design, packaging, website design, and marketing materials.
• Experience developing brand identities and branding/creative guidelines. 
• Experience growing and scaling a consumer brand.
• Excellent leadership and management skills, with the ability to inspire and mentor a team of designers.
• Strong communication skills, with the ability to articulate design concepts and strategies to cross-functional teams and external partners.
• Strong network of freelance collaborators that will follow you anywhere.
• Experience working in a fast-paced, deadline-driven environment.
• Expertise in design software, such as Adobe Creative Suite and Figma.
• Bachelor's degree in design or a related field.

The annual pay range for this full-time position is $160k-200k + equity + benefits across all US locations (this position is 100% remote-US). Our pay ranges are guided by discipline, level and experience required. Within the range, individual pay may vary based on additional factors, including: your specific location, desired skills/ technical competency, relevant experience and advanced education/ training.
Benefits include: Medical, Dental, Vision, Life, AD&D, LTD, Mental Wellness, EAP, Wellness Stipend + 401(k) match.