Director, Regional Sales - New Business

An overview of this role

As the Director Regional Sales New Business you'll build and lead a dedicated new logo function across AMER. You'll focus on bringing GitLab's open source DevSecOps and SaaS platform to first-time customers. You'll report to the Vice President for New Business (VP) and own the design and execution of a scalable sales strategy for a large fast-moving territory. You'll hire develop and coach a high-performing team of Account Executives to win first-order deals across mainland Europe. You'll use tools like Salesforce Clari Gong and Outreach to create predictable pipeline shorten deal cycles to 6 months or less and consistently meet or exceed new business goals. This is a rare opportunity to shape and operationalize a high-impact new business motion while partnering closely with marketing sales operations enablement and regional leadership to establish the structure processes and best practices that will define how GitLab acquires new customers across AMER.

This person MUST be located in the Eastern Timezone of the US.

What you’ll do

• Lead a team of Account Executives across AMER focused on winning new logos and driving first-order revenue.

• Develop and execute a scalable new business sales strategy for AMER covering both installed base and whitespace accounts within our ideal customer profile.

• Drive consistent pipeline generation and deal progression across a high volume of target accounts with an emphasis on predictable new logo performance and efficient deal cycles.

• Collaborate closely with marketing sales operations and enablement to design test and refine motions campaigns and processes that support new business growth.

• Use CRM and sales enablement tools such as Salesforce Clari Gong and Outreach to inspect pipeline forecast and coach your team based on data-driven insights.

• Hire onboard and develop a high-performing sales team providing regular coaching on territory planning opportunity management negotiation and deal structure.

• Partner with regional and global sales leadership to define refine and scale this new business sales function sharing learnings and best practices across teams.

• Represent GitLab and our open source DevSecOps and SaaS offerings with executive-level stakeholders in AMER reinforcing our value proposition and building long-term partnerships.

What you’ll bring

• Experience leading high-performing distributed field sales teams in open source DevOps or SaaS environments with a focus on new logo acquisition and net new revenue.

• Background building coaching and developing Account Executives to create a pipeline progress opportunities and close first-order deals across a regional territory.

• Demonstrated ability to design and execute scalable sales strategies for large mixed account bases (installed customers and whitespace) across AMER.

• Proficiency with CRM and sales enablement tools such as Salesforce Clari Gong and Outreach to forecast manage pipeline and support operational discipline.

• Skill in building relationships negotiating and structuring deals with executive-level stakeholders at customer organizations.

• Awareness of regional nuances cultures and go-to-market dynamics across AMER and the ability to adapt your approach accordingly.

• Ability to apply sound judgment adapt to changing conditions and balance strategic planning with hands-on support for active opportunities.

• Openness to diverse transferable leadership and sales backgrounds that show success driving new business in complex B2B environments.

About the team

The Regional Sales New Business team at GitLab is an all-remote distributed group based across AMER. We collaborate asynchronously and rely on clear written communication and shared playbooks to stay aligned. We prioritize the highest-potential accounts within our ideal customer profile and work with sales marketing and operations partners to coordinate go-to-market plans. As a growing function we're focused on building a supportive feedback-driven culture where people can experiment learn quickly and grow their careers in new business sales.

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The base salary range for this role’s listed level is currently for residents of the United States only. This range is intended to reflect the role's base salary rate in locations throughout the US. Grade level and salary ranges are determined through interviews and a review of education experience knowledge skills abilities of the applicant equity with other team members alignment with market data and geographic location. The base salary range does not include any bonuses equity or benefits. See more information on our benefits and equity . Sales roles are also eligible for incentive pay targeted at up to 100% of the offered base salary.

United States Salary Range

$136000—$240000 USD