[Hybrid] Marketing Manager 2 (13802-1)

• Job Title: Manager Manager 2 
• Job Type: Regular Full-Time, Hourly
• Bachelor’s degree in business administration, marketing, product management, sales, or related field
• 6+ years’ experience in marketing, trade marketing, product management, sales or related field

Location

• Plano, TX
• hybrid- In office Mon-Thurs, Friday WFH

Benefits

• Medical Insurance (Health, Dental & Vision)
• 401(k) with Company Match
• Paid Time Off
• H1B/Green Card Sponsorship for qualified employee
• Hands-on experience at global industry leader Samsung
• Opportunities for career advancement

Top skills:

• Quantitative research methods (survey development, conjoint, concept testing, ad testing)
• Analytics (regression analysis, forecasting, pivot tables, tableau)
• Storytelling (bringing data to life in Powerpoint)

Minimum Requirements

•  Bachelor’s degree in business administration, marketing, product management, sales, or related field
• 6+ years’ experience in marketing, trade marketing, product management, sales or related field
• Electronics / Mobile Industry research experience very strongly preferred; otherwise must have consumer packaged goods (CPG) research experience

RESPONSIBILITIES

Overall Responsibilities:

• The Mobile NCME Insights Manager supports the Mobile Experience (MX) division based in Plano, TX and is a part of Samsung Mobile’s Consumer and Market Insights (CMI) team and Mobile Marketing.
• This role’s main focus is delivering insights and supporting Samsung’s New Computing and Mobile Enhancement business (tablets, laptop PC’s, smartwatches, headphones, smart ring).
• The NCME Insights Manager supports the MX CMI team while partnering with key stakeholders to provide a regular pulse of KPI’s and key metrics including updates on consumer attitudes, usage and behaviors across their Consumer Experience Journey for assigned categories. He/she gathers and analyzes consumer data and supports cross functional teams with their strategies and tactics while supporting monthly team initiatives such as CMI team newsletters, one-pagers and lunch-&-learns.

Specific Responsibilities include:

• Conduct research, both Primary and leverage Secondary to provide actionable insights. Independently manage most research, with support and guidance from manager on more complex studies:
• Primary: conduct research to understand and predict consumer behavior, e.g.
• Qualitative: online focus groups, in-home ethnographies, 1-1 interviews, etc.
• Quantitative: usage & attitude studies, owner profiling, segmentation, post purchase experience, concept testing, UX testing, etc.
• Secondary: Gather and analyze secondary data sources to address business issues, as well as monitor and manage the brand health tracker, to feed the monthly KPI dashboard
• Under supervision of the NCME team lead, help manage full scope of Research Projects including:
• Deeply understand business issues and specific questions to address them. Develop comprehensive research brief, that includes detailed learning areas and action standards, with stakeholder buy-in
• Determine and recommend best research methodologies to address business questions
• Identify the best vendor through appropriate RfP process (multi-vendor proposal review)
• Manage research vendor from research design (including sample, questionnaire, discussion guide), field work, analysis, reporting and presentation delivery; ensuring data accuracy throughout study
• Analyze and interpret data in Excel and create crisp, insightful PowerPoint charts
• Deliver strong learning, in story-like presentation format that addresses all research objectives and includes actionable recommendations within needed timelines
• Present findings and recommendations to VP-level stakeholders
• Support director in developing Consumer Insights learning plan for the Category based on business needs and learning priorities established with key business stakeholders

Success Requirements

Business Acumen and Impact

• Strong Business Acumen to appropriately probe and fully understand business issues to tackle and provide meaningful, impactful recommendations
• Ability to confidently engage different levels and multi-functional stakeholders (up to Senior Director level) through meetings, emails and other forms of communication

Research Capabilities

• Comprehensive, up to date research and analytical techniques and methodologies (notably Primary research, quantitative and qualitative). Syndicated research (e.g., Nielsen, NPD) experience a plus
• Superior Consumer focused Insights and research experience; Shopper Insights experience a plus
• Ability to effectively manage projects under very little supervision to achieve team goals and complete work assignments within established time frames

Vendor / Team Management

• Evaluate via RFP best vendor for each project. Manage vendor to ensure clear goals, research capabilities and learning delivery within timeline and budget for high ROI.

Communication & Technical skills

• Excellent interpersonal communication, engagement and influencing skills
• Strong verbal and written communication skills to effectively convey learning and actions to take
• Strong proficiency in development of PowerPoint charts and full decks. Strong Excel skills to review, calculate and analyze data. Proficiency in Tableau visualization and SPSS a plus

Personal Attitude, Collaborations

• High confidence, proactivity and positive “go-getter” attitude
• Strong bias for action, sense of urgency and results orientation
• Ability to work calmly and productively in high time pressure situations
• Ability to cultivate strong collaborative working relationships and contacts within CMI work group, across other company functions and with external organizations

Our team of highly experienced developers offer a wide range of mobile application and software development positions. We also have opportunities in business operations and administrations, logistics, UX/UI design, and many more!

Our vision is ‘We Want to See You Grow’ to become the industry leader for both employee and company.

For more information about JND, please visit www.jndsolutions.com

#Samsung #Marketing #Manager #Plano #Texas #Hybrid #JND