Paid Media Growth Specialist

About Us

Pomelo places the best offshore talent with top brands startups and agencies across the globe. We enable hard-working and ambitious talent to work remotely from their home countries while gaining exposure into how the worlds top companies operate.

About the Role

We're seeking a highly motivated and experienced Paid Media Growth Specialist to manage and optimize paid media campaigns for a leading e-commerce food brand based in the US. As a Paid Media Growth Specialist youll own paid acquisition performance across Google and Meta with accountability for CAC and ROAS. This is a high-ownership execution-first role: youll launch campaigns weekly optimize daily and scale what works. Youll be expected to combine strong fundamentals with a willingness to test learn and push new ideas. Youll partner directly with our content team to ensure new ads go live every week and youll work in lockstep with the VP of Marketing to align campaigns with growth priorities.

Responsibilities

• Own CAC and ROAS performance across Google Ads + Meta Ads.

• Launch optimize and scale paid campaigns (Search Shopping Display YouTube Meta Ads Manager).

• Partner directly with the content team to launch new ads weekly.

• Partner with the website owner to identify the right landing pages create new ones as needed and test and optimize them for performance.

• Monitor performance daily adjusting targeting bids and budgets to maximize efficiency and acquisition.

• Use Looker GA4 and Meta Ads Manager extensively for reporting optimization and insights.

• Scale spend efficiently across performance channels with a proven focus on acquisition growth.

• Report on results and make data-driven recommendations to leadership.

Qualifications

• Bachelors degree in a relevant field.

• 5+ years of hands-on paid media campaign management.

• Deep fluency in Google Ads and Meta Ads (must have scaled spend on both platforms).

• Consistent track record of beating acquisition and efficiency targets while scaling paid spend

• Advanced comfort with reporting and optimization in Looker GA4 and Meta Ads Manager.

• Strong analytical skills with a data-first mindset.

• Independent operator with exceptional attention to detail.

• Ability to work in US Pacific time zone 40 hours per week

Benefits

• Competitive pay always in US dollars

• Work remotely from the comfort of your home

• Health & wellness benefit

• Paid holidays and time off

• Performance and referral bonuses

• Global exposure to the worlds best companies