Unica Campaign Execution Specialist

IBM โ€ข BANGALORE, IN

Company

IBM

Location

BANGALORE, IN

Type

Full Time

Job Description

Introduction

A career at IBM Consulting embraces long-term relationships and close collaboration with clients across the globe. In this role you will work for IBM BPO part of Consulting that accelerates digital transformation using agile methodologies process mining and AI-powered workflows.

You'll work with visionaries across multiple industries to improve the hybrid cloud and AI journey for the most innovative and valuable companies in the world. Your ability to accelerate impact and make meaningful change for your clients is enabled by our strategic partner ecosystem and our robust technology platforms across the IBM portfolio including IBM Software and Red Hat.

Curiosity and a constant quest for knowledge serve as the foundation to success in IBM Consulting. In your role you'll be supported by mentors and coaches who will encourage you to challenge the norm investigate ideas outside of your role and come up with creative solutions resulting in groundbreaking impact for a wide network of clients. Our culture of evolution and empathy centers on long-term career growth and learning opportunities in an environment that embraces your unique skills and experience.

Your role and responsibilities

As a Campaign Quality Analyst you are responsible for testing and validating workflow along with creatives as per project guidelines.

Your primary responsibilities include:

  • Prepare campaign performance diagnostics to develop actionable tactical insights.

  • Perform peer review and quality assurance/control steps to ensure the quality of the delivered target audience.

  • Validate the workflow against Campaign requirements.

  • Test the waterfall and validate it with a database.

Required education
Bachelor's Degree
Preferred education
Master's Degree
Required technical and professional expertise
  • Graduate with a minimum 3 years of experience in Unica Campaign Automation Tool

  • Experience in Campaign Testing Methodology

  • Expertise in SQL and other testing tools

  • Excellent communication skills

Preferred technical and professional experience
  • Exposure to multiple marketing platforms for campaign management operations.

  • Hands-on experience in data segmentation to generate target audience.

  • Skilled in all required email testing before deployment such as multivariate

  • Ambitious individual who can work under their direction towards agreed targets/goals.

Apply Now

Date Posted

12/04/2025

Views

0

Back to Job Listings โค๏ธAdd To Job List Company Info View Company Reviews
Positive
Subjectivity Score: 0.9

Similar Jobs

Package Specialist-SAP FIN FI - IBM

Views in the last 30 days - 0

This role involves working in IBMs delivery centers to deliver SAP solutions collaborating with clients and offering opportunities for skill developme...

View Details

INFRASTRUCTURE SPECIALIST-AZURE PLATFORM - IBM

Views in the last 30 days - 0

This job description outlines a role in IBM Consultings Client Innovation Centers focusing on technical problemsolving service improvement and experti...

View Details

Package Specialist-SAP FIN FI - IBM

Views in the last 30 days - 0

This job description outlines a senior SAP Consultant role at IBM Consulting focusing on delivering technical and industry expertise to clients Respon...

View Details

Package Specialist-SAP Application Security - IBM

Views in the last 30 days - 0

This job description outlines a role involving SAP Security Implementation with responsibilities including stakeholder collaboration technical require...

View Details

Application Developer-Cloud FullStack - IBM

Views in the last 30 days - 0

This role involves collaborating with clients on hybrid cloud and AI projects requiring expertise in microservices and technologies like Java and Kafk...

View Details

Sales / Business Development Manager - IBM Academic Program - IBM

Views in the last 30 days - 0

This job posting seeks a Sales Business Development Manager to drive growth of IBMs Academic Program in India The role requires strategic planning par...

View Details