Marketing Manager Digital Media

Summary About the position: This position is Non-appropriated Fund (NAF) and is located at the 18 FSS Marketing Office on Kadena Air Base, Okinawa, Japan. Learn more about this agency Duties This position serves as the Digital Marketing Manager for the 18 and 718 Force Support Squadron (FSS), responsible for leading the strategic development and execution of the squadron's digital marketing initiatives and reports directly to the Marketing Director. The incumbent manages web, social media, and automation platforms to increase program awareness, community participation, and NAF revenue. Responsibilities include ensuring alignment with Air Force branding and installation priorities while maintaining a secure, data-driven digital presence in support of the Morale, Welfare, and Recreation (MWR) mission. Develops and executes the 18 & 718 Force Support Squadron's digital marketing strategy to increase program awareness, participation, and revenue. Ensures alignment with installation priorities and Air Force branding guidance. Oversees website, social media, email marketing, and marketing automation platforms. Serves as primary administrator for digital systems including CMS and CRM tools. Ensures content accuracy, accessibility compliance, cybersecurity adherence, and brand consistency across all digital channels. Analyzes digital performance metrics and establishes Key Performance Indicators (KPIs). Prepares recurring reports for leadership and recommends data-driven improvements. Leads digital projects and coordinates with the creative team. Coordinates with creative staff to support high-quality digital campaigns. Ensures responsible use of Non appropriated Fund (NAF) resources and supports revenue-generating initiatives through effective digital engagement strategies. Performs other duties as assigned. If interested in this position please preview the online application: https://apply.usastaffing.gov/ViewQuestionnaire/12970341 Requirements Conditions of employment This position requires the incumbent to complete a background investigation with favorable results. Qualifications Who May Apply: Open to everyone. Applicants will be categorized by preference(s) and/or priority consideration eligibilities. An applicant's eligibility will be determined based on eligibility claimed in the questionnaire and proof of eligibility MUST be provided with application by the closing date, 06/09/2026 The Area of Consideration for this vacancy announcement is US Citizens and legal US residents in Okinawa, Japan. Legal US residents must possess a social security number and be citizens of a NATO country. Must be able to provide documentation proving residence status overseas. Business Based ActionFamily Member PreferenceMilitary Spouse PreferenceOutside Applicant VeteranSpouse/Widow/Parent of VeteranTransition Hiring PreferenceIn order to qualify, you must meet the experience requirements described below. Experience refers to paid and unpaid experience, including volunteer work done through National Service programs (e.g., Peace Corps, AmeriCorps) and other organizations (e.g., professional; philanthropic; religious; spiritual; community; student; social). You will receive credit for all qualifying experience, including volunteer experience. Your resume must clearly describe your relevant experience; if qualifying based on education, your transcripts will be required as part of your application. Qualifying Experience: Minimum 3 years of experience in digital marketing strategy and execution. Knowledge of marketing automation systems, CRM platforms, website CMS administration, analytics tools, and search engine optimization (SEO). Must have experience that demonstrated the ability to analyze data, manage multiple projects, and communicate technical information clearly to leadership and facility managers. Bachelor's degree in Marketing, Communications, Business, or related field preferred; qualifying experience may substitute for education. Must have a valid SOFA license. Education Some federal jobs allow you to substitute your education for the required experience in order to qualify. This position does allow for education substitution in order to qualify. FOREIGN EDUCATION: Education completed in foreign colleges or universities may be used to meet the requirements. You must show proof the education credentials have been deemed to be at least equivalent to that gained in conventional U.S. education program. It is your responsibility to provide such evidence when applying. Additional information Male applicants born after December 31, 1959, must complete a Pre-Employment Certification Statement for Selective Service Registration. U.S. Citizens and Non-U.S. Nationals who have resided in the U.S. or U.S. Territory for three (3) or more consecutive years immediately preceding the start of Federal affiliation. All Federal NAF employees are required by PL 104-134 to have salary payments made by electronic funds transfer/direct deposit. Probationary period may be required. Selection is subject to restrictions resulting from hiring preferences and priority consideration eligible. Additional selections may be made from this vacancy announcement for up to 60/90 days after the closing date. Multiple positions may be filled from this announcement. Payment of Permanent Change of Station (PCS) costs is not authorized based on a determination that a PCS move is not in the Government's interest. LQA is not authorized. Post Allowance is authorized for Regular Full Time employment category. This is a Nonappropriated Fund (NAF) position carrying out Morale, Welfare and Recreation (MWR) activities for the Air Force and Space Force. Applicants must be able to provide a REAL ID or present a combination of source identity documents authorized to facilitate access to the installation. Please contact the servicing HR Office with any questions. Expand Hide  additional information Candidates should be committed to improving the efficiency of the Federal government, passionate about the ideals of our American republic, and committed to upholding the rule of law and the United States Constitution. Benefits Review our benefits