Account Based Marketing Manager

OwnBackup is one of the fastest growing global SaaS companies. With over 6,000 customers, we are ranked on the Forbes Cloud 100 as one of the world's top private cloud companies and have raised over $500 million in funding from AIkeon Capital, B Capital Group, BlackRock Private Equity Partners, Insight Partners and others.

We seek a mid-career Account Based Marketing Manager to develop and manage account-based marketing deliverables that support our account-specific sales objectives and drive the pipeline in our most strategic markets. This position will report to the Director of Account-Based Marketing. It’s an exciting opportunity as OwnBackup has traction across geographies, verticals, and company sizes.  

• Align with the sales team on the account plays for top strategic accounts. 
• Design and execute awareness, pipeline generation and deal acceleration programs for specific target accounts jointly with sales and marketing partners.
• Deploy marketing tactics and sales plays on an account and industry basis using various channels, including digital ads, emails, direct mail, webinars, field events, and personalized sales outreach for strategic sellers.
• Work with the internal creative team and external vendors to help translate goals into deliverables to produce new ABM assets.
• Communicate and collaborate with the sales and marketing team on active and planned marketing activities and the effectiveness of ABM programs. 
• Identify opportunities to improve marketing effectiveness through better audience segmentation, marketing techniques, and processes.
• Comfortable working in a fast-paced, dynamic environment, this role will wear many hats and requires you to have strong organizational skills, be an excellent collaborator and communicator, and be hungry, humble, and smart.

• 3-5 years of B2B marketing experience, particularly in the SaaS space, with strong campaign and integrated marketing experience
• Prior account-based marketing experience is preferred
• Prior experience working with sales and/or partnering across multiple cross-functional teams is required
• You have excellent project, analytical, and budget management skills 
• You are a creative thinker with the ability to be strategic and tactical 
• You have a bias for action, results, and delivery, with a high-quality bar for your work 
• Experience working with Salesforce and an ABM tool like 6sense is required. Pardot or a similar tech is preferred

This is a full-time position. The ideal candidate will work out of our New Jersey office to maximize collaboration and interaction with relevant stakeholders. This hybrid position requires you to be in the office 3 days a week. 

OwnBackup is dedicated to creating an environment where employees thrive.  It’s why we provide every employee with unlimited PTO, generous medical benefits, and a 401(k) savings plan with a 4% employer match. We also offer catered lunches in the office five days a week, a full fitness center, and free shuttle bus service to and from New York City.

Creating an environment where employees thrive also means ensuring everyone feels accepted. As we scale to help all types of companies protect precious data, our team must reflect the diversity we serve. OwnBackup is an Equal Opportunity Employer. We believe that every employee in the company brings a unique perspective that they can and should contribute to make daily impact. We strive to be one team, one culture, and one family that builds trust through transparency. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, age, national origin, protected veteran status or disability status.

OwnBackup is a leading SaaS data protection platform for some of the largest SaaS ecosystems in the world, including Salesforce, Microsoft Dynamics 365, and ServiceNow. Through capabilities like data security, backup and recovery, archiving, and sandbox seeding, OwnBackup empowers thousands of organizations worldwide to manage and protect the mission-critical data that drives their business.

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