Affiliate Manager | THG Ingenuity

Life at THG Ingenuity

THG Ingenuity is a fully integrated digital commerce ecosystem, designed to power brands without limits. Our global end to-end tech platform is comprised of three products: THG Commerce, THG Studios, THG Fulfilment. Each represents a single, unified solution, overcoming challenges and taking brands direct-to-consumer. Our client portfolio includes globally recognised brands such as Coca-Cola, Nestle, Elemis, Homebase, and Proctor & Gamble. 

Click here to learn more about life at THG.

What will I be doing as an Affiliate Manager at THG?

Responsibilities: 
 

• Work with clients to understand business objectives and campaign goals
• Match the right publishers to run client campaigns on a performance (CPA) basis
• Find and recruit new publishers to deepen our reach to specific audiences
• Establishing clear new customer acquisition driving initiatives to exceed growth targets for our clients
• Understanding individual publisher performance and using this information to drive optimal performance
• Planning and organising promotional activity with affiliate partners across a range of verticals
• Collaboration with wider regional trading and marketing teams to understand and support key campaigns, promotions and marketing messages
• Collaboration with other digital channels to ensure optimal customer journey and create holistic digital strategy
• Nurture current publisher relationships, recommending campaigns that will suit their brand
• Line management and recruitment of Affiliate Executives and Senior Affiliate Executives
• Ensure your team maintains regular communication with both client and publishers during campaigns, with good lines of communication throughout the campaign
• Oversee development of campaign assets
• Oversee development of network marketing material for specific verticals
• Plan and oversee weekly offers via our affiliate network platforms
• Work closely with the Head of Affiliates to bring new campaign ideas to the channel
• Represent THG Ingenuity clients at networking events
• Provide in depth performance reporting and channel analysis against forecast KPIs to key stakeholders on daily/weekly/monthly cycles
• Working across client forecasts to ensure we meet monthly targets but also spend budgets strategically

Requirements: 

• 3+ years’ experience in affiliate management and affiliate strategy execution
• Target driven with a strong commercial understanding and ability to report and make decisions based on marketing KPIs
• Strong interpersonal skills and an ability to build rapport with junior executives
• Excellent digital skills including writing engaging emails and using online tools
• Excellent written and spoken English
• Strong interpersonal skills with an ability to work with a variety of styles and personalities
• Line management and team building / recruitment experience (desired)
• Prior experience in a client facing role within a digital business
• Prior experience in an affiliate business running performance campaigns on a CPL/CPA basis

Example KPIs 

• Sales and Revenue targets
• Channel growth / optimise targets
• Cost efficiency and COS
• New publisher on-boarding
• Publisher click & revenue % active status
• New customer acquisition target
• Delivery of Sales, Traffic, AOV and Conversion KPIs across the group
• Performance of direct reports

What's in it For Me?

Career Development 

• Access bespoke development programmes that have been designed and developed by our in-house L&D team. 
• Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider. 

Enhanced Leave 

• 25 days annual leave plus bank holidays. 
• Don’t want to work on your birthday? We don’t either! Enjoy your day off on us! 
• Enhanced maternity and paternity pay, depending on length of service.  
• Up to 10 days compassionate leave. 
• Buy back up to 3 days each year. 
• Unlock 2 days volunteer leave after 12-months. 

Wellbeing Support 

• Access face-to-face and virtual appointments with our in-house GP. 
• Access our in-house CBT therapist. 
• Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.  
• State-of-the-art on-site gym. 
• Access to our on-site physio. 

Other Perks 

• Save up to 12% on the cost of personal tech through our salary sacrifice scheme. 
• Subsidised bus pass from Manchester City Centre to our ICON office.  
• Up to 50% staff discount on THG brands. 
• On-site staff shop. 
• Access to on-site barber. 
• Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation. 
• Anniversary gifts when you hit 5 and 10 years of service.