Associate Director, Digital Activation
Job Description
Merkle is a leading technology-enabled, data-driven customer experience management (CXM) company. For over 30 years, Fortune 1,000 companies and leading nonprofit organizations have partnered with us to build and maximize the value of their customer portfolios.
Job Description:
Associate Directors are responsible for managing a team of digital and programmatic practitioners bringing to life successful programmatic and digital campaigns. The role will include on-the-job training in industry landscape and technologies, managerial skills, technology partnerships, campaign management, client services, thought leadership contributions, ad trafficking, analysis, and communications.
Key Accountabilities:
- Define account and audience strategy incorporating best in class process
- Able to speak to data outputs, review account performance and address concerns when needed
- Ensure the team follows defined process for campaign management across digital and programmatic channels, including excellent hands-on-keys activation work
- Effective team management and communication with a focus on leading, delegating and prioritizing team deliverables, fostering individual growth across team
- Manage monthly investment and revenue tracking across portfolio of clients
- Communicates frequently with agency leads and client to connect on team performance, campaign health, and strategic growth opportunities
- Consistently leads RFP responses that drive innovation
- Frequent contributor to thought leadership projects
- Constantly staying up to date on the latest dentsu activation and internal tools
- Assist leadership with new business pitches
- Establish quarterly plans that focus on account growth
- Form strategy that guides negotiation process with site vendors, based on individual brand needs and campaign objectives
Qualifications:
- Bachelor's degree
- 5+ years' experience within the programmatic and digital industry
- Experience with management of a team- with the ability to lead a highly successful team
- Experience across all digital media channels and ability to eloquently speak to each
- Consistent exceptional project management
- Excellent verbal and written communications, presentation, and analytical skills
- Collaboration mindset
- Ability to retain professionalism in all situations
- Detail-oriented with strong attention to project management and follow-through
- Proactive work ethic
- Ability to prioritize multiple tasks
- Solutions orientated with strong critical thinking abilities and problem-solving skills
- Strong analytical thinking and mathematical skills
- Proficient in programmatic technology, platform, and partner solutions
- Experience working with business applications; MS Office Suite required
Additional Information:
Our benefits include:
- Flexible paid time off
- Parental leave
- Matching 401(k)
- Comprehensive medical, dental, and vision plans
#LI-AH1
About dentsu
Dentsu is the network designed for what's next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society www.dentsu.com.
We are champions for meaningful progress and we strive to be a force for good-for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.
Date Posted
06/30/2023
Views
11
Similar Jobs
AWS Alliance Driver, Director - PwC
Views in the last 30 days - 0
The text describes a role for an AWS Alliance Director at PwC The individual will lead the AWS Alliance across various sectors focusing on the overall...
View DetailsCoordinator Digital Content - Madison Square Garden Entertainment Corp.
Views in the last 30 days - 0
MSG Entertainment is seeking a Coordinator of Digital Content to support their live digital content team The role involves managing daytoday content c...
View DetailsStaff Editor, Current Events - Dotdash Meredith
Views in the last 30 days - 0
The Staff Editor role involves coordinating crossplatform content across multiple verticals managing daily and breaking news and writingediting storie...
View DetailsSoftware Engineering Lead - Dotdash Meredith
Views in the last 30 days - 0
Dotdash Meredith is seeking a skilled Engineering Lead for a missioncritical role in designing and scaling their nextgeneration publishing platform Th...
View DetailsBusiness Account Executive - Spectrum
Views in the last 30 days - 0
The Business Account Executive role involves selling primary and ancillary communications solutions to small and mediumsized businesses within a speci...
View DetailsPrincipal Product Marketing Manager - Rokt
Views in the last 30 days - 0
mParticle by Rokt a leading customer data platform is seeking a Principal Product Marketing Manager The role involves driving market leadership creati...
View Details