Associate Manager Creator Marketing

What You’ll Do:

• Paid social creative planning → Generate net-new creative ideas and build a UGC-based creative testing roadmap for our SDF businesses (sexual health dermatology fertility) based on performance insights best practices social trends. Drive brainstorms in partnership with Growth Brand and Marketing team members
• Creator and content sourcing → Source and manage high-performing creators/partners end-to-end to produce paid social assets (storyboarding → briefing → negotiating → feedback → delivery). Build a repeatable pipeline/system.
• Analytical skills → Understand performance marketing and measurement (think: user acquisition CAC creative velocity for ads on Meta Tiktok Youtube and more) to identify patterns and use data to create a tight feedback loop (performance → insight → new briefs)
• Cross functional partnership → coordinate internal flows from idea to launch. Work with brand designers product marketing legal and growth to ship a high velocity of on brand high performing creative.
• Process improvement → Independently manage day-to-day execution and drive process optimization making data-driven decisions in partnership with a channel lead on higher-impact strategic shifts.

What You’ll Bring:

• 3–6 years of experience in performance marketing UGC influencer marketing or related roles ideally at a high growth consumer business (in house experience preferred).
• Command of performance/growth marketing fundamentals and analysis (paid social creative growth marketing metrics test and learn) and experience with accountability for outcomes 
• Deep understanding of social platforms creator content and great creative judgment for performance UGC (scripts/hooks/CTAs; gives direct actionable feedback).
• Strong writing skills especially when it comes to creative briefs and external communication with creators and partners.
• Operationally strong (process building project management clear briefs tight timelines) and highly organized.
• Strong relationship management and negotiation; comfortable partnering and influencing cross-functionally.
• Curiosity coachability and a track record of applying feedback to improve performance
• Ability to independently own a body of work end-to-end setting priorities making day-to-day decisions and driving execution with minimal oversight while aligning on higher-level strategy.

We've Got You Covered:

• Full medical dental and vision insurance + OneMedical membership
• Healthcare and Dependent Care FSA
• 401(k) with company match
• Flexible PTO
• Wellbeing + Learning & Growth reimbursements
• Paid parental leave + Fertility benefits
• Pet insurance
• Student loan refinancing
• Virtual resources for mindfulness counseling and fitness

What We Do

Ro is a direct-to-patient healthcare company with a mission of helping patients achieve their health goals by delivering the easiest most effective care possible. Ro is the only company to offer nationwide telehealth labs and pharmacy services. This is enabled by Ro's vertically integrated platform that helps patients achieve their goals through a convenient end-to-end healthcare experience spanning from diagnosis to delivery of medication to ongoing care. Since 2017 Ro has helped millions of patients in nearly every single county in the United States including 98% of primary care deserts.

Why Work With Us

Ro is powering quality care at scale. The Ro Operating System (ro.OS) vertically integrates the core parts of healthcare bringing together nationwide telehealth lab and pharmacy services on one platform. The result? ro.OS makes it easier for patients to access and providers to deliver high-quality care – millions of times over.

Gallery