Brand Marketing Manager, Women's Performance/Football- Asia Pacific Latin America

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At NIKE, Inc. it's about each person bringing skills and passion to a challenging and constantly evolving game.

NIKE, Inc.'s storytellers, Marketing and Communication sets the brand tone. A creative force of specialists tell Nike's stories of innovation and sport through advertising, brand strategy, digital engagement and product presentation. Using channels ranging from retail stores to social media, Marketing & Communication teams connect the science and art of Nike innovations to the hearts and minds of athletes around the world.

WHO WE ARE LOOKING FOR

We are looking for a seasoned marketeer to become the Women's Football Brand Manager for the Asia Pacific Latin America (APLA) Geography. This role is based at Nike World Headquarters, in Beaverton, Oregon.

This role is primarily focused on Football (soccer), within the Women's Consumer Brand Marketing Sport Performance team.

As the APLA Women's Performance/Football Brand Manager you will be responsible for building and delivering strategic brand plans that strengthen consumer relationships, fuel daily brand engagement and grow the business across our varied markets.

The candidate should have a strong cultural awareness and global sport savvy, understand the unique landscape of women's football performance and football culture, and have a passion for sport at large. You should be a self starter, comfortable with ambiguity and be ready to dig in.

You can drive work forward autonomously, and work collaboratively to lead multiple projects with strong working relationships across a matrixed organization. You bring a digital first mentality, strategic vision, and a general understanding of all functions of marketing. You are solution oriented and curious to learn, a team first collaborator with the confidence to make decisions, and an energy giving, empathetic teammate.

WHAT YOU WILL WORK ON

We believe that sport has the power to move the world forward. Every day, we are demanding a better future for ourselves, our athletes, and our communities. As a member of our team, driven by our passion for sport and our instinct for innovation, you'll contribute to our goal to elevate human potential.

If this is you, you'll be working with the APLA Brand Management team to define annual and seasonal brand plans that serve the needs of the athlete*, transform sport, and advance the world!

With a digital first approach, your plans and strategies will be informed by consumer insights and membership data developed in partnership with city insights and global marketing teams. You'll develop key consumer journeys partnering with product merchandising and marketplace teams to align on market demands and allocations. You'll serve as the conduit between Global and Territory teams, setting strategies that pay off a global vision and champion our territory nuances. The outcome of your plans will drive new consumers into our ecosystem and keep them engaged - ultimately, making sport* a daily habit.

You'll be an integral member of the APLA team setting the comprehensive World Cup 23 strategy, driving and implementing marketing plans that have a long-lasting impact for our consumers, Athletes and marketplace. You'll work hand in hand with the Men's Football team to establish a 365 sustainable offering as we reestablish our approach and working model for football in the geography.

As part of the Women's Marketing team, you'll partner with key dimension teammates to support and integrate with other priorities including bras, leggings, dance and fitness. While your focus will be on Women's Football, this role will work as part of a cross-gender team (including Men's Football, Running, Fitness) to collectively build the future of sport for athletes* across APLA, through a unified Sport Performance plan.

Finally, you will oversee a working relationship with brand teams across 6 territories: Japan, Korea, Mexico, Southeast Asia & India, Pacific and Central & South America.

WHO YOU WILL WORK WITH

We're a diverse, inclusive, innovative and passionate team. In this role, you will report directly into the Brand Director of APLA Women's Performance.

You will work alongside Brand Management and Consumer Direct Marketing to build cross-functional plans that inspire and serve athletes*. You'll work with teammates from different cultures around globe and serve as a catalyst between Global and Territory teams.

Teams you'll work with:

• Global + Geo + City Consumer Brand Management (gender and dimension focused)
• Consumer Direct Marketing
• Brand Defining, Athletes & Purpose
• Communications
• Sports Marketing
• Brand Creative
• Insights
• Integrated Media
• Product Merchandising
• Planning

WHAT YOU BRING

• Bachelor's degree, or equivalent combination of education and experience
• 4-5+ years of experience in Brand, Digital, Direct or Sports Marketing
• Deep understanding of digital platforms
• Passion for Sport and the role it can play in the world
• Excellent communication and presentation skills
• Proven track record to drive strategic vision, ensure follow-through and deliver results
• Ability to collaborate and build strong, positive relationships
• Inspired, teammate mentality to add energy and thrive in times of ambiguity
• Self-starter demeanor with agile thinking and a solution-oriented approach
• Analytical skills to capture and apply business & consumer insights
• Empathy, with an eagerness to learn and understand diverse teams, cultures, consumers and markets

NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.

NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.