Content Marketing Manager

What You’ll Do

• Develop and execute a content calendar that supports brand awareness demand generation and product education goals 
• Source and research relevant stories from around the business from our customers and from the legal industry 
• Write and edit high-quality content including blog posts case studies white papers email campaigns social media copy and sales enablement materials
• Research and create videos podcasts and other interactive content formats 
• Collaborate cross-functionally with product sales design and customer success teams to source stories insights and subject matter expertise
• Maintain content marketing infrastructure of calendars quote databases and brand deliverables 
• Build and maintain a library of customer stories and case studies that demonstrate measurable business impact
• Develop creative content campaigns to drive brand awareness and demand generation goals 
• Manage and optimize content for SEO and AEO/GEO ensuring content drives organic traffic and supports search visibility goals
• Track and report on content performance metrics using data to inform strategy and iterate on what's working
• Partner with external agencies freelancers or contractors as needed

What You Bring

• You have 3-6 years of experience in content marketing ideally in a B2B SaaS legal or technology company
• Exceptional writing and editing skills with the ability to adapt tone and style for different audiences and formats
• Proactive perseverance. You don’t just wait to be told what to do you see a problem and solve it
• A portfolio of published work that demonstrates range clarity and strategic thinking
• Strong project management skills. You're organized meet deadlines and can manage multiple workstreams at once
• Experience creating content for an enterprise audience (legal finance or professional services experience)
• Familiarity with SEO and AEO/GEO best practices and tools 
• Familiarity with content analytics tools (e.g. Google Analytics Marketo)
• Familiarity with CRM tools like Salesforce 
• Comfort working in a small high-growth high-velocity startup environment

You Might Also Have

• Experience with video content production or podcast coordination
• Experience with graphic design tools (e.g. Figma Photoshop) 
• A legal background or deep familiarity with how legal teams think and work

What We Offer

• An early seat on a marketing team that's building from scratch at a company with real momentum. You'll have genuine ownership over a content function direct access to leadership and the chance to define how Ivo shows up in the market at a moment when that still matters.
• Competitive salary and equity
• Comprehensive health dental and vision benefits
• Commuter HSA and dependent care benefits 
• The opportunity to shape a content function at a high-growth company

What We Do

Ivo helps organizations reduce the time effort and cost of negotiating contracts. Our Generative-AI native software reviews and redlines agreements for consistency against playbooks and historically negotiated agreements.