CRM Consultant

Location: Remote

Reporting to: CRM Team Lead

Who We Are

Are you a data-driven growth specialist looking for your next challenge? Look no further than Massive Rocket - the UK-based Data & CRM Consultancy that’s taking the world by storm!

With clients across Europe the US and Africa we help businesses understand their customers and drive predictable growth through our core services of CRM Automation and Data & Analytics.

Our international team renders services to a diverse range of clients encompassing Financial Services Aviation Music Media Streaming and Sports sectors.

What We Offer

💨 Fast-moving environment – you will never stop learning and growing

❤️ Supportive and positive work culture with an emphasis on our values

🌍 International presence – work with team members in Europe the US and around the globe

🪐 100% remote forever

🌴 Flexible Vacation Policy

🧗🏼‍♂️ Career progression paths and opportunities for promotion/advancement

🍕 Organised team events and outings

What we’re looking for

We are looking for a Braze Consultant to manage and grow our CRM Practice. You will be responsible for the day-to-day running of all client-facing CRM Campaign briefing creative and delivery.

This a creative role that over time will develop into a CRM team manager position.

Responsibilities

Campaign Briefing & Strategy

• Work with clients to create campaign roadmaps and calendars

• Manage the campaign briefing and requirements-gathering process

• Optimise the campaign setup delivery and reporting process

• Help the team turn experiments into complex lifecycle flows using triggers and segmentations that intelligently send campaigns with both static and dynamic content

Campaign Delivery

• Plan & Deploy campaigns across channels: email push messaging in-app and SMS

• Campaign Setup

◦ Review the campaign journey

◦ Email template configuration & review

◦ Email setup – light design HTML and CSS skills needed

◦ Copy & CTA review – copy & content will be provided

• Campaign configuration

◦ Setup journeys

◦ Setup Segments

• Reporting

◦ Campaign performance review & benchmarking

◦ Provide recommendations & enhancements

Experience

• 5+ years experience in a CRM campaign management role

• Extensive experience working with the Braze platform demonstrating proficiency in utilizing its features for effective CRM campaigns and strategies.

• Experience in one or more of these areas:

◦ Experience in blogging content creation or website management

◦ Experience in a CRM Marketing and Lifecycle Marketing Role

◦ HTML / CSS

◦ Design experience – photoshop canva …

Bonus Experience (Optional)

• Familiarity with one or many of the following technologies

◦ Segment

◦ mParticle

◦ Tealium

◦ Batch

◦ Amplitude

◦ Mixpanel

◦ Leanplum

◦ Airship

◦ Salesforce Marketing Cloud

◦ Oracle Marketing Cloud

◦ Tableau …

Note: Please ensure that your qualifications closely match the criteria outlined in the job description. Applications not meeting the specified criteria may not be processed or considered for this position.