Data Analyst, Specialist (Marketing Analytics)

Malvern, PA Posted Sep 26, 2025 0 views

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Job description

The Self-Directed (SD) Marketing Analytics team is seeking an experienced sr analyst to join us on our analytic journey. Data Management and Analysis • Acquire and compile structured and unstructured data, verifying its quality, accuracy, and reasonableness. • Perform analyses of historical data to surface trends and insights using advanced analytical methods. • Validate analytical techniques employed by other analysts. • Develop expertise in key subject areas (e.g., audience targeting, client journey, marketing channel usage, and marketing content). Reporting and Visualization • Prepare and deliver visualizations and internal presentations that translate analytic insights into tangible, actionable solutions for business partners to implement. • Develop, own, and manage recurring analytic or reporting processes. Project Management and Strategy • Engage with internal partners to understand business strategy, questions, and goals. • Bring structure to business requests, translate requirements into an analytical project approach, and lead projects through completion. • Delegate tasks and provide tactical and strategic guidance to peers. • Proactively identify opportunities within the business to contribute to its growth and success. • Participate in special projects and perform other duties as assigned. Mentorship and Knowledge Sharing • Mentor and coach junior analysts to elevate technical and storytelling capabilities. • Foster a culture of continuous learning and innovation in analytics tools and methods. • Proactively expand knowledge of business and analytics, share best practices, and document them. • Serve as a subject matter expert for the team and the analytic organization.Cross-Functional Collaboration • Partner with teams in Marketing, CXD, Engineering, and Finance to deliver integrated insights. • Participate in cross-divisional data projects and resolve operational challenges. Qualifications • Experience: Over seven years in analytics, data science, or business intelligence. • Education: Bachelor's degree in a relevant field; master’s or PhD preferred. • Technical Skills: Proficiency in SQL, Tableau, Python, PySpark and cloud platforms like AWS and Snowflake. • Communication Skills: Strong skills in communication, presentation development, and stakeholder engagement. • Data Visualization: Experience with tools like Tableau and Power BI. • Marketing Knowledge: Strong understanding of marketing principles and strategies (e.g., A/B, multivariate, multi-armed bandit). Special Factors SponsorshipVanguard is not offering visa sponsorship for this position. About Vanguard At Vanguard, we don't just have a mission—we're on a mission. To work for the long-term financial wellbeing of our clients. To lead through product and services that transform our clients' lives. To learn and develop our skills as individuals and as a team. From Malvern to Melbourne, our mission drives us forward and inspires us to be our best. How We Work Vanguard has implemented a hybrid working model for the majority of our crew members, designed to capture the benefits of enhanced flexibility while enabling in-person learning, collaboration, and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience.

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