Digital Marketing Campaign Specialist

Bloomerang combines the best tools, resources, and people to provide a world-class experience for tens of thousands of nonprofits, allowing them to raise more money and do more good in the world. Our powerful software and stellar customer service have made us one of the highest rated fundraising/donor CRM on the market.

In addition to creating thriving nonprofits, we’re also in the business of creating thriving employees. At Bloomerang, you’ll be a part of a mission-driven culture built on the core values of Empathy, Unity, and Transparency. We know the key to our success is our people, and we’re proud to be home to some of the most innovative and skilled employees in the workforce today.

The Role

As the Digital Marketing Campaign Specialist, you will work closely with the Marketing team to achieve overall OKRs and lead generation goals via creation, execution, reporting, and follow-up of engaging digital campaigns. 

What You Will Do

• Reporting to the Sr. Digital Marketing Campaigns Manager to collaboratively ideate, build, and deploy monthly full-funnel campaigns utilizing: email marketing, online ad and paid social campaigns, direct mail, landing pages, review sites, and other digital channels
• Assist with the setup of automated processes such as email nurture streams
• Work collaboratively with the Sales and Customer Success teams to help achieve overall department Objectives and Key Results [OKRs], lead generation goals, and/or customer upsells 
• Work with Sales and Customer Success teams to align on campaign themes, messaging, and new sales and/or upsell offers
• Assist in aligning internal teams on upcoming campaigns to ensure general knowledge and on-time campaign execution
• Conduct A/B tests and report on findings for continuous improvement and optimization
• Use Marketo to build and report on campaigns including email blasts, online ads, email nurtures, and other related digital marketing channels 

What You Need to Succeed

• 3-5 years of relevant experience (Internship experience included)
• A proactive growth mindset; coachable but also willing to research and learn independently
• Fanatical about being buyer-centric and customer-first in everything you do
• Strong project management skills to optimally deploy multiple projects with tight deadlines
• Data-driven analytical thinker with a detail-oriented mindset 
• A friendly disposition that aligns well with Bloomerang’s core values and caregiver brand
• Willing and quick to learn new processes such as Marketo, Google Suite, Jira, Confluence, and Adobe Creative Cloud
• Knowledge of or ability to quickly learn Agile/Scrum methodology to track projects and provide visibility for other stakeholders and team members

Benefits

Health + Wellness

You’ll have access to generous health, vision, and dental insurance options, as well as a free subscription to Bright, a wellness platform that offers live and on-demand fitness, meditation, mindfulness, and nutrition classes.

Time Off

You’ll get a competitive PTO package that includes 20 PTO days, 3 flex days, 4 optional volunteer Days, 12 paid holidays, as well as paid parental leave.

401k

You’ll receive a 401k match to help invest in your future.

Equipment

Everything you need to be successful, shipped right to your door.

Compensation

The salary range for this position is: $61,000 - $82,000. You may also be eligible for a discretionary bonus. Actual compensation within the range will be dependent on your skills, experience, qualifications, and location, as well as applicable employment laws.

Location

This is a permanent, full-time, fully remote position. Employees living in Indianapolis, IN are welcome to work from our company headquarters. We do not offer Visa sponsorship or relocation assistance at this time. 

Accommodations

Applicants who require accommodations may contact [email protected] to request an accommodation in completing an application.

Bloomerang is an Equal Opportunity Employer. Individuals seeking employment at Bloomerang are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation.