Digital: VP/SVP Digital Practice Lead - Pharma

Ambit is a data and analytics-enabled product and services firm that supports Biopharma companies developing and commercializing novel medications for rare and specialty diseases. We are a fast-growing startup that is revolutionizing the way our clients go to market. We aim to leverage data, analytics, and technology to provide innovative, integrated solutions.

Job Summary:

We seek a dynamic and innovative Digital Practice Lead to join our team. This role is responsible for setting the strategic direction for our digital efforts, building, and managing a best-in-class team of digital strategists and SMEs, and driving the digital agenda of our client base to deliver impactful business results.

Responsibilities:

• Develop and implement the firm's digital strategy, ensuring alignment with overall business objectives.
• Lead and manage the digital studio to deliver effective strategies and campaigns.
• Provide leadership in designing and developing integrated digital marketing strategies that apply across multiple channels, including SEO/SEM, social media, email marketing, and content marketing.
• Staying current with emerging digital technologies and trends—especially AI and Machine Learning—assessing their relevance and implementing them.
• Collaborate closely with clients and internal stakeholders to translate business and marketing strategies into innovative and impressive digital campaigns.
• Evaluate and optimize the customer experience across multiple channels and touchpoints.
• Drive web analytics and insights, using data to inform decisions on strategic growth areas.
• Work in partnership with other Ambit solution areas and product teams to identify opportunities for collaboration.
• Develop processes and KPIs to measure and demonstrate the ROI of digital initiatives and marketing campaigns.
• Manage relationships with external agencies and vendors to ensure high-quality digital marketing services delivery.
• Maintain knowledge of regulations and best practices in the biotech and pharmaceutical industries, particularly those pertaining to digital communication and marketing.
• Strong experience with business development in consulting and digital services. 

Requirements:

• Bachelor's degree in Marketing, Business, or a related field. An advanced degree is preferred.
• At least 10 years of experience in digital marketing, with 5 years in a leadership role.
• Proven experience in managing digital marketing teams and driving digital innovation.
• Experience in the biotech or pharmaceutical industry is essential—especially with rare and specialty diseases
• Deep understanding of digital marketing channels and strategies and a track record of developing and implementing successful digital marketing campaigns.
• Strong understanding of web analytics, digital marketing tools, and experience with CRM software.
• Ability to identify and recruit top digital talent to the team.
• High-level proficiency in project management, including managing external agencies and vendors.
• Excellent leadership, communication, and interpersonal skills.
• Strong analytical and problem-solving skills with a data-driven approach to decision-making.
• Demonstrable experience with regulatory compliance in the digital space for the biotech or pharmaceutical industries would be a plus.
• Travel up to 25-35% for client meetings and workshops as needed
• Comfort with a rapidly changing environment and ambiguity.

Base Salary is $225,000 - $275,000 – plus bonus and incentives