Field Marketing Manager

Title: Field Marketing Manager, Americas 

Location: Remote; U.S., Canada 

Experience: 3-5 Years 

Job Function: Demand 

Employment Type: Full-Time 

Industry: Enterprise Software 

Travel: Up to 40%

About the position  

The Field Marketing Manager, Americas is a key member of the global marketing team reporting directly to the Director, Global Field Marketing. You will build strong partnerships across the organization, energizing stakeholders and collaborating on field activities to maximize marketing investments that build brand awareness and pipeline within enterprise accounts in North and South America. 

You will execute the field strategy supporting our sales and channel teams by playing an active role in delivering high value regional programs that are focused on pipeline generation and account expansion. 
 

RESPONSIBILITIES 

• Work closely with the Field Marketing and Enterprise Sales and Channel leaders to deliver programs that contribute to pipeline and opportunity creation, at a rep, team and regional level.
• Collaborate with Product Marketing to bring together exciting content for all events.
• Collaborate with the ABM Marketing team in developing account-based marketing programs leveraging events for key markets and enterprise segments.
• Pre-event, at-event, and post-event execution of Keyfactor programs for various event programs such as: CxO events, virtual events, tradeshows, conferences, fireside chats, webinars, ABM programs, and other bespoke experiences.
• Work closely with the business development/inside sales teams to ensure they are enabled and equipped to follow-up and progress leads from field campaigns.

SKILLS AND QUALIFICATIONS 

• 3-5 years' experience in B2B marketing roles and a track record of working directly with a sales organization, ideally software/SaaS, preferably in a scale-up/challenger environment.
• Experience delivering successful strategies for creating demand in the field, with and without partners.
• Strong collaboration & negotiation skills, showing ability to influence without ownership, gaining support and trust across the organization to achieve agreed upon business outcomes.
• Excellent and creative communicator with proven ability to clearly convey complex ideas and data in written, presentation and spoken formats to a variety of audiences, including Sales, customers, prospects and channel partners.
• Outstanding project management skills and the proven ability to manage multiple complex initiatives in parallel.
• Metrics driven with demonstrated analytical skills and the ability to work strategically and tactically.
• Excels in a quickly changing environment and can prioritize projects and communicate priorities.
• Hands on experience using HubSpot, Salesforce, BrightTALK and Bizzabo or equivalent tools.
• Travel up to 40%

COMPENSATION 

Salary will be commensurate with experience. 

CULTURE, CAREER OPPORTUNITIES AND BENEFITS 

We build teams that continually strive to get better than the day before. You will be challenged daily and given opportunities to grow personally and professionally. We balance autonomy and structure to create an entrepreneurial environment to spur creativity and new ideas. A few initiatives that make our culture special include: 

• Comprehensive benefit coverage
• Dedicated employee focused ambassadors via Key Contributor & Culture Committee
• DIVERSE Commitment 
• Global Volunteer Day
• Flexible time off
• Monthly Cross Functional meetings
• Monthly Leadership Development meetings
• Monthly All Hands meetings – followed by group gatherings 
• Second Fridays (a company-wide day off on the second Friday of every month)
• The Keyfactor Alliance Program
• Weekly Feedback Snapshot

OUR CORE VALUES 

Our core values are extremely important to how we run our business and what we look for in every team member:  

• Trust is paramount – We deliver security software and solutions where trust is of the highest importance for our customers. We are honest and a trusted partner in every aspect of business.
• Customers are core - We strategize, operate, and execute through a customer-centric view. We prioritize the security interests of our customers, and we act as if their data were our own.
• Innovation never stops, it only accelerates - The speed of change is accelerating. We are committed, through investment and focus, to stay ahead of the innovation curve.
• Deliver with agility - We thrive in high paced and continually changing environments. We navigate through newly added variables, adjust accordingly, while driving towards our strategic goals.
• Teams make “it” happen - Vision and goals are not individually achievable - They require teamwork. We pride ourselves in operating as a cohesive team, creating promoters and partners, and winning as one.

Keyfactor is a proud equal opportunity employer.