Group Manager - RM Campaign Operations

Are you a marketing technology leader, an expert in implementing and working with the latest and greatest marketing automation technologies to drive revenue? Do you enjoy managing high-performing teams? If you're obsessed with marketing technology, managing a team building the structure and standards to deliver large scale global marketing campaigns to life energizes you, and you daydream of driving global revenue, this Group Manager role may be the right one for you. Microsoft's Global Demand Center (GDC) is responsible for driving scaled marketing and sales capabilities, leveraging cutting-edge technology, and innovating marketing & sales practices to deliver billions of dollars a year globally for all our commercial business solutions (Applications & Infrastructure, Business Applications, and Modern Workplace). We are looking for a seasoned technology leader to lead our Relationship Marketing Campaign Operations team, emphasizing on data segmentation and In Product Messaging. In this role, you will lead a team of technologists in a critical part of the organization supporting our global program executions, working with the latest digital marketing technologies. Your role is to set the standards for marketing teams and streamline the way they work. If you're ready to help create the future of marketing at Microsoft, this is the team for you.Responsibilities• Hiring, leading, developing, and retaining a diverse team of incredibly talented, innovative Marketing Technologists
• Understand the architecture and functional components for product data signals needed to realize marketing campaign strategy
• Understand business requirements, map requirements against available data attributes, determine data gaps, and determine optimal data segmentation strategy
• Understand business requirements and perform User Acceptance Testing of the newly onboarded data signals for building marketing campaigns
• Evaluate the functional performance of Big Data queries and identify and implement corrective measures
• Evaluate non-functional performance such as memory usage and execution time of Big Data queries and identify and implement corrective measures
• Design, code, and test data segmentation scripts for marketing campaigns
• Implement best practices in data segmentation scripts for increased automation and re-usability
• Setting up a process to triage production incidents, determine the severity and impact of the incidents, determine root cause, and implement both short term and long-term corrective measures
• Review design, code, and testing artifacts from vendor teams
• Partnering closely with our many stakeholder teams including Robotic Operations, Core Services Engineering, Operational AI, Capability, Operational Data, Marketing Service Center, Data Services, Analytics, and Field Marketing teams
• Develop the standard ways of operating and building within the tech platform in a way that is robust, secure, efficient, accessible, sustainable, scalable
• Prioritizing your team's work and running an agile process in the context of our big bets, initiatives, business priorities, and aligning with other teams needed to deliver capabilities
• Ensuring business processes, system operations and other technical processes are well documented, so teams do not need to rely on tribal knowledge
• Identifying problems and issues quickly, and running a process to communicate to stakeholders, assess impact, coordinate fixes across teams, and resolve issues
• Understanding business and technical requirements and constraints, and leading and driving the effort to translate those requirements into strategic marketing solutionsQualificationsRequired/Minimum Qualifications • Bachelor's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 5+ years marketing operations, program management, project management, or related experience
o OR equivalent experience.
Additional or Preferred Qualifications • Bachelor's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 8+ years marketing operations, program management, project management, or related experience
o OR Master's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 5+ years marketing operations, program management, project management, or related experience
o OR equivalent experience.• 1+ year(s) people management experience.• 3+ years technology/process improvement experience.
• Direct experience in running a Marketing Technology function
• 3+ years working in SQL, NoSQL or Big Data systems
• Demonstrated expert skills in data modeling and Big Data architecture
• Experience leading high-performing technical teams
• Ability to being able to remove roadblocks across organizational boundaries and with other senior leaders
• Ability to run and support a strong prioritization process that creates clarity for stakeholders on what will happen, and what will not happen
• Ability to communicate hard, complex, nuanced problems in a way that people who are not close to them can understand
• Ability to foster innovation and problem solving while helping the team learn and grow including providing feedback, seeing around corners, and understanding gaps
• Innate passion and drive to do things in a robust, scalable, and efficient way - but also able to balance with pragmatic progress
• Demonstrated expert skills in troubleshooting, analysis and logic
• Passion to improve process, streamline technology, and improve performance
• Strong verbal and written communication skills including presenting and leading discussions with senior executives and managing communications across functions and organizations
• Experience partnering with vendors and leading large external, remote/virtual teams
Bonus:
• Experience using Adobe Marketing Cloud, Sales Force Marketing Cloud, or Marketo
• Embodiment of Microsoft's expectations of leaders: modeling, coaching, and caring
• Ability to develop and grow the people on your team, helping them accomplish their career goals
• Ability to partner closely with teams and stakeholders to make sure they feel heard and understood
• Track record of running mission-critical large-scale operational systems in a highly complex environment
The salary for this role in the state of Colorado is between $129,800 and $194,800.
At Microsoft, certain roles are eligible for additional rewards, including annual bonus and stock. These awards are allocated based on individual performance. In addition, certain roles also have the opportunity to earn sales incentives based on revenue or utilization, depending on the terms of the plan and the employee's role.
Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request via the Accommodation request form .
Benefits/perks listed below may vary depending on the nature of your employment with Microsoft and the country where you work. US-based employees gain access to healthcare benefits, a 401(k) plan and company match, short-term and long-term disability coverage, basic life insurance, and fitness benefits, among others.