Group Marketing Manager

Abbott · South Bay

Company

Abbott

Location

South Bay

Type

Full Time

Job Description

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 113,000 colleagues serve people in more than 160 countries.

JOB DESCRIPTION:

Working at Abbott

At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You'll also have access to:

  • Career development with an international company where you can grow the career you dream of.
  • Free medical coverage for employees* via the Health Investment Plan (HIP) PPO.
  • An excellent retirement savings plan with high employer contribution.
  • Tuition reimbursement, the Freedom 2 Save student debt program and FreeU education benefit - an affordable and convenient path to getting a bachelor's degree.
  • A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.
  • A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.

The Opportunity

This position works out of our Santa Clara, CA location in the Structural Heart division.

Structural Heart Business Mission: why we exist

Our business purpose is to restore health and improve quality of life through the design and provision of device and management solutions for the treatment of structural heart disease.

What You'll Work On

This position is a global key contributor to overall commercialization of transcatheter tricuspid implantation (TTVR) product line

This position assures marketing materials and messaging developed by the global marketing team are operationally implemented by global regional field (sales) and training teams. An integral part of the Global TMTI Marketing team, this role collaborates closely with peers, global region sales leaders and TAVI training teams to assure globalization of marketing content.

The TTVR Global Marketing Downstream Product Manager provides leadership and support to execute and manage global downstream commercial strategies and product commercialization plans. The individual in this position will be regarded as a deep technical expert with broad knowledge of related fields.

Illustrative roles and responsibilities for this position include:

  • Develop competitive environment analysis and clearly define product positioning, key issues, strategies, messaging and target audiences for assigned product(s)/product lines.
  • Thoroughly understand competitive offerings.
  • Ensure Launch and post-launch success: Offer leadership to regional commercial organizations and country teams through successful launch.
  • Execute the global marketing plan within global regions.
  • Present product and marketing plans to internal management.
  • Build strong relationships with region teams to ensure successful launch to new sites and collaborate to ensure launch of new sales enablement tools.
  • Lead operationalization of global marketing content.
  • Develop a strong partnership with global region field and training teams.
  • Operationalize global marketing content at the sales rep level.
  • Develop talk tracks to assure global consistency in operationalizing global marketing strategies.
  • Become a leading source for competitive marketing / competitive intelligence.
  • Internally market to assure marketing collateral is being used effectively in global regions.
  • Aligns global field use and utilization of marketing content.
  • Significant global region field engagement and collaboration.
  • Works with Regional Field personnel.
  • Build strong relationships with global key opinion leaders (KOLs).
  • Comply with U.S. Food and Drug Administration (FDA) regulations, other regulatory requirements, Company policies, operating procedures, processes, and task assignments. Maintain a positive and cooperative communications and collaboration with all levels of employees, customers, contractors, and vendors.

Required Qualifications

  • Master of Business Administration (MBA) degree.
  • Minimum 3+ years of product marketing or sales experience working in healthcare, life sciences, or imaging technology-based products.
  • Experience working with complex implantable products in the medical device industry.
  • Experience with strategic product launch commercial execution.
  • Leadership skills/experience, including ability to map task interdependencies, prioritize tasks, and develop, monitor and operate within budgets as well as demonstrated ability to forecast major milestones.
  • Ability to thrive in a broad enterprise/cross-division, highly matrixed and geographically diverse business environment.
  • Ability to work within a team and as an individual contributor in a fast-paced, dynamic environment.
  • Ability to leverage and/or engage others to accomplish projects.
  • Strong verbal and written communications with ability to effectively communicate at multiple levels in the organization.
  • Prioritize and meet deadlines in timely manner.
  • Understand both the technology and capabilities of the Division's products, market and customer dynamics and functional operations across departments.
  • The successful candidate will demonstrate several key attributes including:
    • Positive attitude
    • Leadership
    • Desire and ability to lead the organization to achieve goals
    • Deep understanding of market and customer need complexities
    • Ability to develop, rationalize, and present strategy
    • Strong analytical and computer skills, with working knowledge of financial models
    • Strong work ethic, self-motivation, and resourcefulness
    • Relationship building mindset and approach
    • Ability to travel up to 30%, including internationally.

Apply Now

* Participants who complete a short wellness assessment qualify for FREE coverage in our HIP PPO medical plan. Free coverage applies in the next calendar year.

Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives: www.abbottbenefits.com

Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.

Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal.

The salary for this role is between:

$114,300 - $228,500

JOB FAMILY:

Product Management

DIVISION:

SH Structural Heart

LOCATION:

United States > Santa Clara : Building A - SC

ADDITIONAL LOCATIONS:

WORK SHIFT:

Standard

TRAVEL:

Yes, 25 % of the Time

MEDICAL SURVEILLANCE:

Not Applicable

SIGNIFICANT WORK ACTIVITIES:

Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Keyboard use (greater or equal to 50% of the workday)

Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans.

EEO is the Law link - English: http://webstorage.abbott.com/common/External/EEO_English.pdf

EEO is the Law link - Espanol: http://webstorage.abbott.com/common/External/EEO_Spanish.pdf

Date Posted

01/18/2023

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