Growth Marketing Associate

• Support strategic planning and execution of paid marketing campaigns across OTT/CTV and YouTube.
• Launch and optimize new user acquisition campaigns to meet larger team goals KPIs and results.
• Identify and execute A/B tests to draw insights critical for growth and optimization.
• Collaborate with our external media partners ensuring efficient campaign planning execution measurement and optimization.
• Partner with the Creative Analytics and wider Marketing teams to develop cohesive and effective campaigns ensuring alignment across streaming campaigns.
• Develop creative briefs for digital marketing assets and identify legal and compliance approvals as needed.
• Report on performance and share learnings with executives and the wider growth team.

• Bachelor's degree in Marketing or a related field.
• At least 1 year of experience in a marketing role; media buying & planning acquisition marketing or advertising is a plus.
• Strong project management skills with strong attention to detail and top-notch organizational skills.
• Ability to communicate and share key learnings with the larger marketing team.
• Well organized and great attention to detail with the ability to work on multiple projects simultaneously.
• Willingness to work autonomously to identify solutions to potential problems.

What We Do

It's simple at DraftKings we believe life is more fun when you're in on the action. For that reason we’re committed to responsibly creating the world’s favorite games and betting experiences. We’re developing the most innovative and entertaining real money products and offers; to forever transform how people experience sports; to be a fully vertically integrated sports betting operator. It's our ultimate goal to build the best most trusted and most customer-centric destination for our players. We’re defining what it means to build and deliver the most extraordinary sports and entertainment experiences. Our global team is trailblazing new markets developing cutting-edge products and shaping the future of responsible gaming.

Why Work With Us

Here “impossible” isn’t part of our vocabulary. You’ll face some of the toughest but most rewarding challenges of your career. They’re worth it. Channeling your inner grit will accelerate your growth help us win as a team and create unforgettable moments for our customers. Ready to own what’s next?

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